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Prime AI Media Hub

Discover the Latest Innovations in AI for Fashion Retail

Welcome to the Prime AI Media Hub, your go-to source for the latest innovations in AI for fashion retail. Discover how AI photoshoots, size recommendation tools, and personalisation technology transform how brands engage with customers online. Explore our case studies, insights, and practical tips to stay ahead in the fast-evolving world of AI-driven fashion.

Media Hub · Podcast

Silicon and Silk Podcast

Hosted by Prime AI, each episode covers the latest innovations like size recommendation tools, virtual photoshoots, and AI-driven personalisation to help brands reduce returns and boost conversions.

Perfect for retailers, brand owners, and tech enthusiasts, Silicon and Silk delivers insights and practical tips to keep you ahead in the fast-evolving world of fashion e-commerce.

Listen on Spotify to discover how AI is reshaping fashion’s future.

Open the show on Spotify →

Media Hub · Articles

Articles

AI-powered Size Finder illustration showing growth in customer lifetime value (LTV) through improved fit accuracy and retention.

How Size Finder Actually Doubles the LTV

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Illustration showing guest checkout fraud and return abuse, with warning icons on a shopping cart, suspicious user figure, and return package symbols in a digital retail environment.

How AI Stops Guest Checkout Fraud and Return Abuse

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Visual showing virtual try-on technology: a product displayed on a website, a user uploading their photo, and the system dressing the user in the selected product.

Virtual Try On Technology

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Text graphic reading ‘Frictionless commerce is arriving faster than retail can react’ on a dark background with blue and pink polka dots.

Frictionless Commerce Is Arriving Faster Than Retail Can React

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Text graphic stating ‘Stop fixing sizes in your ERP. Let AI do the hard work’ on a dark background with blue and pink circular patterns.

Stop “Fixing” Sizes in Your ERP. Let AI Do the Hard Work

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Text graphic reading ‘The End of Quizzes – The Future of Sizing is Predictive’ on a blue background with pink circular patterns.

The End of Quizzes. The Future of Sizing is Predictive.

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Net Profit per Order The KPI That Most Fashion Retailers Ignore

Net Profit per Order The KPI That Most Fashion Retailers Ignore (But Shouldn’t)

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Text graphic stating 'Why high conversion rates don’t always mean high profits' on a red and blue abstract background.

Why High Conversion Rates Don’t Always Mean High Profits

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Why you can’t reduce refunds with quiz-based size finders

Why You Can’t Reduce Refunds with Quiz-Based Size Finders Only

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Bold graphic showing a human silhouette, shopping icons, and the title: "What Is an AI Sizing Tool and Why Your Store Needs One in 2026

What Is an AI Sizing Tool and Why Your Store Needs One in 2026

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Visual graphic showing Zero Input Size Finder as the ultimate frictionless shopping experience.

Why Zero Input Size Finder Is the Ultimate Frictionless Experience

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What conversion uplift do retailers see with Prime AI Clothing Size Finder graphic with shopping cart, dollar sign, and bar chart icons

What Conversion Uplift Do Retailers See with Prime AI’s Clothing Size Finder?

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Media Hub · Case Studies

Case Studies

O'Neill refund reduction case study showcasing how Prime AI's size recommendation tool improves fit accuracy and lowers returns for fashion e-commerce.

O’Neill Refund Reduction: How Prime AI Cut Swimwear Returns

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How Sport Vision reduces Nike footwear refunds

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How luxury retailer Aristocracy reduces refunds

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How Multi-brand retailer Soulz reduces refunds

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How shirt retailer Spier Mackay reduces refunds

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A screenshot of the Tiger of Sweden website showcasing the Prime AI Size Finder interface. The interface includes options to select body shape (slimmer, regular, curvier), a recommended size (34), and a visual representation of the selected garment on a model. The interface is clean and minimalistic, reflecting Tiger of Sweden's design ethos. The background features a vibrant collage of data visualisation and fashion silhouettes, highlighting the fusion of technology and style.

How Tiger of Sweden Uses Prime AI’s Size Finder to Reduce Clothing Returns

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Bra Size Finder interface by Prime AI displayed on Playful Promises' website, helping customers find their perfect bra size and reducing lingerie refunds.

How Playful Promises Reduced Lingerie Refunds with Prime AI’s Bra Size Finder

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Prime AI Tools

Explore Our Tools

Clothing Size Finder

Personalised clothing fit recommendations

Explore Tool →

Bra Size Finder

Accurate bra size and fit recommendations

Explore Tool →

Shoe Size Finder

Accurate shoe size with a photo of your foot

Explore Tool →

Visual Search

Help customers find products by picture

Explore Tool →

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