{"id":9837,"date":"2025-01-24T16:05:10","date_gmt":"2025-01-24T16:05:10","guid":{"rendered":"https:\/\/www.prime-ai.com\/?p=9837"},"modified":"2026-10-22T11:55:54","modified_gmt":"2026-10-22T11:55:54","slug":"taxas-de-retorno-de-roupas-por-categoria-e-pais-csf-a","status":"publish","type":"post","link":"https:\/\/www.prime-ai.com\/pt\/media\/clothing-return-rates-by-category-and-country-csf-a\/","title":{"rendered":"Taxas de devolu\u00e7\u00e3o de roupas por categoria e pa\u00eds (dados de 2026)"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9837\" class=\"elementor elementor-9837\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f5eb1b4 pai-sec pai-hero e-flex e-con-boxed e-con e-parent\" data-id=\"2f5eb1b4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2e51d683 e-con-full pai-hero-text e-flex e-con e-child\" data-id=\"2e51d683\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-264436a5 pai-style elementor-widget elementor-widget-html\" data-id=\"264436a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n\/* Clothing Return Rates v3 (post 9837). 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.pai-sec .pai-ct td{padding:8px 14px}\n.elementor-9837 .pai-sec .pai-cc-h{padding:14px 52px 12px 14px;min-height:0;pointer-events:auto;cursor:pointer}\n.elementor-9837 .pai-sec .pai-cc:not([open]) > .pai-cc-h{border-bottom:0}\n.elementor-9837 .pai-sec .pai-cc-x{display:block;position:absolute;top:14px;right:14px;width:26px;height:26px;border:1px solid #000;border-radius:0;box-sizing:border-box}\n.elementor-9837 .pai-sec .pai-cc-x:before,.elementor-9837 .pai-sec .pai-cc-x:after{content:\"\";position:absolute;left:6px;right:6px;top:11.5px;height:1px;background:#000}\n.elementor-9837 .pai-sec .pai-cc-x:after{transform:rotate(90deg)}\n.elementor-9837 .pai-sec .pai-cc[open] .pai-cc-x:after{display:none}\n.elementor-9837 .pai-sec .pai-cc-r-nr{font-size:14px;padding-top:2px}\n.elementor-9837 .pai-sec .pai-ccg{gap:10px}\n.elementor-9837 .pai-sec .pai-mob-only{display:block;font-size:13px !important;margin-top:6px}\n.elementor-9837 .pai-sec .pai-cite{white-space:normal}\n.elementor-9837 > .e-con.pai-hero{padding:36px 20px 20px !important}\n.elementor-9837 > .e-con.pai-tk{padding-top:20px !important}\n.elementor-9837 .pai-sec .pai-cfoot{padding:10px 14px 12px}\n.elementor-9837 .pai-sec .pai-uses.pai-results{grid-template-columns:1fr !important;gap:14px !important}\n.elementor-9837 .pai-sec .pai-use{flex-direction:row !important;flex-wrap:nowrap !important;align-items:stretch}\n.elementor-9837 .pai-sec .pai-use > .pai-use-img{width:112px !important;flex:0 0 112px}\n.elementor-9837 .pai-sec .pai-use > .pai-use-img img{border-bottom:0 !important;border-right:1px solid #000;height:100% !important;min-height:120px;aspect-ratio:auto}\n.elementor-9837 .pai-sec .pai-use > .pai-use-body{flex:1 1 auto;width:auto !important;padding:12px 14px !important}\n.elementor-9837 .pai-sec .pai-big .elementor-heading-title{font-size:34px !important}\n.elementor-9837 .pai-sec .pai-big-txt p{font-size:13px !important}\n.elementor-9837 .pai-faq .elementor-tab-title{padding:16px 16px !important}\n.elementor-9837 .pai-final h2.elementor-heading-title{font-size:23px !important}\n}\n<\/style>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22590262 pai-h1 elementor-widget elementor-widget-heading\" data-id=\"22590262\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Clothing Return Rates by Category and Country (2026 Data)<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e8ce759 pai-hero-sub elementor-widget elementor-widget-text-editor\" data-id=\"2e8ce759\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The latest published return rates for clothes bought online, by category and by country. Every figure shows its source and year.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fff97ef pai-dates elementor-widget elementor-widget-text-editor\" data-id=\"7fff97ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Last updated 22 October 2026 \u00b7 First published 24 January 2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b4f77ae e-grid e-con-full pai-facts e-con e-child\" data-id=\"3b4f77ae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-56b10cee e-con-full pai-fact e-flex e-con e-child\" data-id=\"56b10cee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-480d4e2e pai-fnum elementor-widget elementor-widget-heading\" data-id=\"480d4e2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">23.4%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b06db40 elementor-widget elementor-widget-text-editor\" data-id=\"3b06db40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">US online apparel<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4525903c pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"4525903c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/coresight.com\/research\/shifting-the-size-and-fit-paradigm-a-three-pillar-framework-to-reduce-returns-and-future-proof-for-agentic-commerce\/\" target=\"_blank\" rel=\"noopener\">Coresight Research, 2026<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4e6e31ca e-con-full pai-fact e-flex e-con e-child\" data-id=\"4e6e31ca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67575358 pai-fnum elementor-widget elementor-widget-heading\" data-id=\"67575358\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">23.6%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34e9b988 elementor-widget elementor-widget-text-editor\" data-id=\"34e9b988\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">UK clothing orders<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70880971 pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"70880971\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/www.zigzag.global\/zigzags-annual-returns-report\" target=\"_blank\" rel=\"noopener\">ZigZag \/ Retail Economics, 2025<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4eef5193 e-con-full pai-fact e-flex e-con e-child\" data-id=\"4eef5193\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12d17da4 pai-fnum elementor-widget elementor-widget-heading\" data-id=\"12d17da4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">59%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27996f2b elementor-widget elementor-widget-text-editor\" data-id=\"27996f2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">Germany, fashion marketplaces<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65ac28c8 pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"65ac28c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36e2d8ff e-con-full pai-fact e-flex e-con e-child\" data-id=\"36e2d8ff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-590440d2 pai-fnum elementor-widget elementor-widget-heading\" data-id=\"590440d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">14.7%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26b28d28 elementor-widget elementor-widget-text-editor\" data-id=\"26b28d28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">Italy, lowest in Europe<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7777170d pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"7777170d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-193ea2e3 pai-sec pai-tk e-flex e-con-boxed e-con e-parent\" data-id=\"193ea2e3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3667dd7 e-con-full pai-tkrow e-flex e-con e-child\" data-id=\"3667dd7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20ae5eaf pai-takew elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"20ae5eaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pai-take\"><h2 class=\"pai-take-h\">Key takeaways<\/h2><ul><li><span class=\"pai-tk-h\">Roughly one in four<\/span> clothes bought online in the US and UK comes back: 23.4% and 23.6%. <a class=\"pai-cite\" href=\"https:\/\/coresight.com\/research\/shifting-the-size-and-fit-paradigm-a-three-pillar-framework-to-reduce-returns-and-future-proof-for-agentic-commerce\/\" target=\"_blank\" rel=\"noopener\">Coresight Research, 2026<\/a> <a class=\"pai-cite\" href=\"https:\/\/www.zigzag.global\/zigzags-annual-returns-report\" target=\"_blank\" rel=\"noopener\">ZigZag \/ Retail Economics, 2025<\/a><\/li><li><span class=\"pai-tk-h\">Germany returns the most<\/span> 59% on fashion marketplaces, against 14.7% in Italy. Germany is 30\u201345 points higher in every category. <a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a><\/li><li><span class=\"pai-tk-h\">Dresses come back most<\/span> 62.9% on European marketplaces and 46.1% in the US before Black Friday. Skirts and swimwear follow. <a class=\"pai-cite\" href=\"https:\/\/www.yocabe.com\/guide\/resi_nel_mondo_e-commerce-2\/\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a> <a class=\"pai-cite\" href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/2025-Retail-Holiday-Peak-Season-Performance-Report.pdf\" target=\"_blank\" rel=\"noopener\">Returnalyze, 2026<\/a><\/li><li><span class=\"pai-tk-h\">Size and fit drive it<\/span> Nearly 70% of US shoppers who returned clothes bought online blamed size and fit. <a class=\"pai-cite\" href=\"https:\/\/coresight.com\/research\/shifting-the-size-and-fit-paradigm-a-three-pillar-framework-to-reduce-returns-and-future-proof-for-agentic-commerce\/\" target=\"_blank\" rel=\"noopener\">Coresight Research, 2026<\/a><\/li><li><span class=\"pai-tk-h\">The trend is up<\/span> European fashion return rates rose from about 34% in 2022 to 42% in 2025, with 9 of 11 markets higher. <a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a><\/li><\/ul><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a93b9bd pai-podw elementor-widget elementor-widget-html\" data-id=\"1a93b9bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pai-pod\"><iframe title=\"Silicon &amp; Silk podcast, Ep. 14: clothing return-rate benchmarks\" src=\"https:\/\/open.spotify.com\/embed\/episode\/6Xx4PdsUpnNXqj6EfbJRgz?utm_source=generator\" width=\"100%\" height=\"232\" frameborder=\"0\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe><p class=\"pai-pod-cap\">Listen: Silicon &amp; Silk, Ep. 14, on clothing return-rate benchmarks (recorded January 2025; the figures on this page have since been updated).<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-53408045 pai-sec pai-grey e-flex e-con-boxed e-con e-parent\" data-id=\"53408045\" data-element_type=\"container\" data-e-type=\"container\" id=\"by-category\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7d186bdd elementor-widget elementor-widget-heading\" data-id=\"7d186bdd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Return rates by category<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27d0e69e pai-lead elementor-widget elementor-widget-text-editor\" data-id=\"27d0e69e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The six categories from our original table, with the latest published figure for each, plus three categories we added. Dresses come back most in every dataset.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e66d8e7 pai-tblw elementor-widget elementor-widget-html\" data-id=\"3e66d8e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pai-tw pai-tcat\"><table class=\"pai-t\"><thead><tr><th>Category<\/th><th>Return rate<\/th><th>Market and measure<\/th><th>Top issue<\/th><th>Source<\/th><th>Year<\/th><\/tr><\/thead><tbody><tr><td data-l=\"Category\" class=\"pai-c0\">Dresses<\/td><td data-l=\"Return rate\"><strong>62.9%<\/strong><\/td><td data-l=\"Market\">Europe, fashion marketplaces (highest category)<\/td><td data-l=\"Top issue\">Fit varies by brand, country and size<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.yocabe.com\/guide\/resi_nel_mondo_e-commerce-2\/\" target=\"_blank\" rel=\"noopener\">Yocabe<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Dresses<\/td><td data-l=\"Return rate\"><strong>46.1%<\/strong><\/td><td data-l=\"Market\">US, 4 weeks before Black Friday 2025<\/td><td data-l=\"Top issue\" class=\"pai-e\">\u2013<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/2025-Retail-Holiday-Peak-Season-Performance-Report.pdf\" target=\"_blank\" rel=\"noopener\">Returnalyze<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Dresses<\/td><td data-l=\"Return rate\"><strong>54%<\/strong><\/td><td data-l=\"Market\">Europe, 2022 data<\/td><td data-l=\"Top issue\" class=\"pai-e\">\u2013<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.ilsole24ore.com\/art\/resi-aziende-italiane-moda-costano-fino-30-euro-l-uno-AE1BJ4AD\" target=\"_blank\" rel=\"noopener\">Yocabe 2022 guide<\/a><span class=\"pai-ym\">, 2023<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2023<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Skirts<\/td><td data-l=\"Return rate\"><strong>2nd-highest category (rate not published)<\/strong><\/td><td data-l=\"Market\">Europe, fashion marketplaces<\/td><td data-l=\"Top issue\">Fit varies by brand, country and size<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Skirts<\/td><td data-l=\"Return rate\"><strong>47%<\/strong><\/td><td data-l=\"Market\">Europe, 2022 data<\/td><td data-l=\"Top issue\" class=\"pai-e\">\u2013<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.ilsole24ore.com\/art\/resi-aziende-italiane-moda-costano-fino-30-euro-l-uno-AE1BJ4AD\" target=\"_blank\" rel=\"noopener\">Yocabe 2022 guide<\/a><span class=\"pai-ym\">, 2023<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2023<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Shoes<\/td><td data-l=\"Return rate\"><strong>Women\u2019s 28\u201333%, men\u2019s 26\u201330%<\/strong><\/td><td data-l=\"Market\">US, February\u2013May 2026<\/td><td data-l=\"Top issue\">Fit and construction<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/Returnalyze-2026-Retail-Spring-Peak-Season-Benchmark-Report-1.pdf\" target=\"_blank\" rel=\"noopener\">Returnalyze<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Shoes<\/td><td data-l=\"Return rate\"><strong>27%<\/strong><\/td><td data-l=\"Market\">Spain, online footwear<\/td><td data-l=\"Top issue\" class=\"pai-e\">\u2013<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/marketing4ecommerce.net\/devoluciones-online-ecommerce-espanol\/\" target=\"_blank\" rel=\"noopener\">ZigZag \/ Retail Economics<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Shoes<\/td><td data-l=\"Return rate\"><strong>15.9%<\/strong><\/td><td data-l=\"Market\">Shopify brands on Loop, Jan\u2013Oct 2024<\/td><td data-l=\"Top issue\" class=\"pai-e\">\u2013<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/info.loopreturns.com\/hubfs\/2024%20Winter%20Benchmark%20Report.pdf\" target=\"_blank\" rel=\"noopener\">Loop<\/a><span class=\"pai-ym\">, 2024<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2024<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Shoes<\/td><td data-l=\"Return rate\"><strong>29%<\/strong><\/td><td data-l=\"Market\">Europe, 2022 data<\/td><td data-l=\"Top issue\" class=\"pai-e\">\u2013<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.ilsole24ore.com\/art\/resi-aziende-italiane-moda-costano-fino-30-euro-l-uno-AE1BJ4AD\" target=\"_blank\" rel=\"noopener\">Yocabe 2022 guide<\/a><span class=\"pai-ym\">, 2023<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2023<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Tops &amp; T-Shirts<\/td><td data-l=\"Return rate\"><span class=\"pai-nr\">No recent published figure<\/span><\/td><td data-l=\"Market\">Closest: pullovers and cardigans, just over 10% (Italy, 2022 data)<\/td><td data-l=\"Top issue\" class=\"pai-e\">\u2013<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.ilsole24ore.com\/art\/resi-aziende-italiane-moda-costano-fino-30-euro-l-uno-AE1BJ4AD\" target=\"_blank\" rel=\"noopener\">Yocabe 2022 guide<\/a><span class=\"pai-ym\">, 2023<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2023<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Outerwear<\/td><td data-l=\"Return rate\"><strong>37% (41.7% a year earlier)<\/strong><\/td><td data-l=\"Market\">US, 4 weeks before Black Friday 2025<\/td><td data-l=\"Top issue\" class=\"pai-e\">\u2013<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/2025-Retail-Holiday-Peak-Season-Performance-Report.pdf\" target=\"_blank\" rel=\"noopener\">Returnalyze<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Outerwear<\/td><td data-l=\"Return rate\"><strong>6th by rate, 2nd by volume<\/strong><\/td><td data-l=\"Market\">Europe, fashion marketplaces<\/td><td data-l=\"Top issue\">Higher price, so each return costs more<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Lingerie &amp; Intimates<\/td><td data-l=\"Return rate\"><strong>13.4%<\/strong><\/td><td data-l=\"Market\">Shopify intimates brands on Loop, Jan\u2013Oct 2024<\/td><td data-l=\"Top issue\">Poor fit; tried-on items often can\u2019t be restocked<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/info.loopreturns.com\/hubfs\/2024%20Winter%20Benchmark%20Report.pdf\" target=\"_blank\" rel=\"noopener\">Loop<\/a><span class=\"pai-ym\">, 2024<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2024<\/td><\/tr><tr><td data-l=\"Category\" class=\"pai-c0\">Lingerie &amp; Intimates<\/td><td data-l=\"Return rate\"><strong>15.1%<\/strong><\/td><td data-l=\"Market\">Japan, underwear (highest category), return requests<\/td><td data-l=\"Top issue\">Bra size<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/recustomer.co\/news\/2023-return-report\" target=\"_blank\" rel=\"noopener\">Recustomer<\/a><span class=\"pai-ym\">, 2023<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2023<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Category\" class=\"pai-c0\">Swimwear<\/td><td data-l=\"Return rate\"><strong>21.6% (highest vertical)<\/strong><\/td><td data-l=\"Market\">Shopify brands on Loop, Jan\u2013Oct 2024<\/td><td data-l=\"Top issue\">Shoppers try several before choosing<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/info.loopreturns.com\/hubfs\/2024%20Winter%20Benchmark%20Report.pdf\" target=\"_blank\" rel=\"noopener\">Loop<\/a><span class=\"pai-ym\">, 2024<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2024<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Category\" class=\"pai-c0\">Denim<\/td><td data-l=\"Return rate\"><strong>Above 51% (above 45% at its lowest)<\/strong><\/td><td data-l=\"Market\">US, holiday peak 2025<\/td><td data-l=\"Top issue\" class=\"pai-e\">\u2013<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/2025-Retail-Holiday-Peak-Season-Performance-Report.pdf\" target=\"_blank\" rel=\"noopener\">Returnalyze<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Category\" class=\"pai-c0\">Women\u2019s clothing<\/td><td data-l=\"Return rate\"><strong>37\u201339%<\/strong><\/td><td data-l=\"Market\">US, February\u2013May 2026 (men\u2019s: 26\u201327%)<\/td><td data-l=\"Top issue\" class=\"pai-e\">\u2013<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/Returnalyze-2026-Retail-Spring-Peak-Season-Benchmark-Report-1.pdf\" target=\"_blank\" rel=\"noopener\">Returnalyze<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><\/tbody><\/table><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43d2d81f pai-note-l elementor-widget elementor-widget-text-editor\" data-id=\"43d2d81f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Rows marked + were added in 2026. Top issues are shown only where the source names them.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1b11c2 pai-sec pai-white e-flex e-con-boxed e-con e-parent\" data-id=\"a1b11c2\" data-element_type=\"container\" data-e-type=\"container\" id=\"by-country\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12b416d2 elementor-widget elementor-widget-heading\" data-id=\"12b416d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Return rates by country<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44f73049 pai-lead elementor-widget elementor-widget-text-editor\" data-id=\"44f73049\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Germany and its neighbours return the most fashion in Europe; Italy and Japan the least. Several markets have two figures because two sources measure them differently.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ad58b59 pai-tblw elementor-widget elementor-widget-html\" data-id=\"4ad58b59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pai-tw pai-tctry\"><table class=\"pai-t\"><thead><tr><th>Country or region<\/th><th>Return rate<\/th><th>What it measures<\/th><th>Source<\/th><th>Year<\/th><\/tr><\/thead><tbody><tr><td data-l=\"Country\" class=\"pai-c0\">Germany<\/td><td data-l=\"Return rate\"><strong>59%<\/strong><\/td><td data-l=\"What it measures\">Fashion on marketplaces, highest of 13 markets<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">Germany<\/td><td data-l=\"Return rate\"><strong>53%<\/strong><\/td><td data-l=\"What it measures\">Clothing, online fashion shops<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/t3n.de\/news\/retourenquote-psychologische-kniffe-1661850\/\" target=\"_blank\" rel=\"noopener\">Univ. of St. Gallen \/ elaboratum<\/a><span class=\"pai-ym\">, 2024<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2024<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">Germany<\/td><td data-l=\"Return rate\"><strong>35.9%<\/strong><\/td><td data-l=\"What it measures\">Fashion companies\u2019 online channel (wholesale 16.3%, own stores 19.2%)<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.gcs-consulting.de\/ergebnisse-branchenmonitor-logistik-teil-4-2025.html\" target=\"_blank\" rel=\"noopener\">GermanFashion Modeverband<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">Germany<\/td><td data-l=\"Return rate\"><strong>24.1%<\/strong><\/td><td data-l=\"What it measures\">All online parcels (about 550m returned in 2025)<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.retourenforschung.de\/info-neuer-rekord---2025-voraussichtlich-550-millionen-retourenpakete-in-deutschland.html\" target=\"_blank\" rel=\"noopener\">Univ. of Bamberg<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">Germany<\/td><td data-l=\"Return rate\"><strong>11%<\/strong><\/td><td data-l=\"What it measures\">All online purchases, shopper survey (women 14%, men 9%)<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/bitkom-research.de\/news\/online-shopping-jeder-zehnte-kauf-geht-zurueck\" target=\"_blank\" rel=\"noopener\">Bitkom<\/a><span class=\"pai-ym\">, 2024<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2024<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">United Kingdom<\/td><td data-l=\"Return rate\"><strong>23.6%<\/strong><\/td><td data-l=\"What it measures\">Clothing, share of ecommerce orders<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.zigzag.global\/zigzags-annual-returns-report\" target=\"_blank\" rel=\"noopener\">ZigZag \/ Retail Economics<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">United Kingdom<\/td><td data-l=\"Return rate\"><strong>26%<\/strong><\/td><td data-l=\"What it measures\">Clothing, online fashion shops<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/t3n.de\/news\/retourenquote-psychologische-kniffe-1661850\/\" target=\"_blank\" rel=\"noopener\">Univ. of St. Gallen \/ elaboratum<\/a><span class=\"pai-ym\">, 2024<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2024<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">France<\/td><td data-l=\"Return rate\"><strong>24%<\/strong><\/td><td data-l=\"What it measures\">Fashion on marketplaces, 2022 data (no newer fashion figure published)<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.ilsole24ore.com\/art\/resi-aziende-italiane-moda-costano-fino-30-euro-l-uno-AE1BJ4AD\" target=\"_blank\" rel=\"noopener\">Yocabe 2022 guide<\/a><span class=\"pai-ym\">, 2023<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2023<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">France<\/td><td data-l=\"Return rate\"><strong>About 12%<\/strong><\/td><td data-l=\"What it measures\">All online purchases, 2024 (industry estimates relayed by FEVAD)<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.fevad.com\/le-focus-du-mois-lia-va-t-elle-transformer-le-back-office-des-retours\/\" target=\"_blank\" rel=\"noopener\">FEVAD<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">United States<\/td><td data-l=\"Return rate\"><strong>23.4%<\/strong><\/td><td data-l=\"What it measures\">Online apparel<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/coresight.com\/research\/shifting-the-size-and-fit-paradigm-a-three-pillar-framework-to-reduce-returns-and-future-proof-for-agentic-commerce\/\" target=\"_blank\" rel=\"noopener\">Coresight Research<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">United States<\/td><td data-l=\"Return rate\"><strong>24.52%<\/strong><\/td><td data-l=\"What it measures\">All online sales, 2024 (all retail 13.21%)<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/info.apprissretail.com\/hubfs\/Resource-Center\/2024-041-2024-consumer-returns-report.pdf\" target=\"_blank\" rel=\"noopener\">Appriss Retail \/ Deloitte<\/a><span class=\"pai-ym\">, 2024<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2024<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">Italy<\/td><td data-l=\"Return rate\"><strong>14.7%<\/strong><\/td><td data-l=\"What it measures\">Fashion on marketplaces, lowest of 13 markets<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">Italy<\/td><td data-l=\"Return rate\"><strong>7.4%<\/strong><\/td><td data-l=\"What it measures\">Clothing, sport and accessories parcels, Poste Italiane network, Jan\u2013Sep 2025 (all parcels 5.7%)<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.consorzionetcomm.it\/delivery-index-2025-come-cambiano-le-spedizioni-dellecommerce-italiano\/\" target=\"_blank\" rel=\"noopener\">Netcomm \/ Poste Italiane<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">India<\/td><td data-l=\"Return rate\"><strong>30\u201335%<\/strong><\/td><td data-l=\"What it measures\">Fashion and footwear online<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/economictimes.indiatimes.com\/industry\/cons-products\/fashion-\/-cosmetics-\/-jewellery\/more-than-a-third-of-fashion-and-footwear-products-get-returned-in-online-shopping-report\/articleshow\/112142214.cms\" target=\"_blank\" rel=\"noopener\">Return Prime<\/a><span class=\"pai-ym\">, 2024<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2024<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">China<\/td><td data-l=\"Return rate\"><strong>50\u201360%<\/strong><\/td><td data-l=\"What it measures\">Women\u2019s apparel online (80%+ via livestream)<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/news.cctv.cn\/2025\/07\/17\/ARTIGNzsWiGj1VSYeT52g1BC250717.shtml\" target=\"_blank\" rel=\"noopener\">People\u2019s Daily \/ CCTV<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">China<\/td><td data-l=\"Return rate\"><strong>61.5%<\/strong><\/td><td data-l=\"What it measures\">All e-commerce, Double 11 2025<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/finance.sina.com.cn\/tech\/digi\/2026-01-11\/doc-inhfxzzq0608430.shtml\" target=\"_blank\" rel=\"noopener\">CCTV News via Sina<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">Southeast Asia<\/td><td data-l=\"Return rate\"><span class=\"pai-nr\">No recent published figure<\/span><\/td><td data-l=\"What it measures\">No official or multi-source figure found<\/td><td data-l=\"Source\">\u2013<\/td><td data-l=\"Year\" class=\"pai-yr\">\u2013<\/td><\/tr><tr><td data-l=\"Country\" class=\"pai-c0\">Japan<\/td><td data-l=\"Return rate\"><strong>6.61%<\/strong><\/td><td data-l=\"What it measures\">All e-commerce return requests (apparel not published)<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/recustomer.co\/news\/2023-return-report\" target=\"_blank\" rel=\"noopener\">Recustomer<\/a><span class=\"pai-ym\">, 2023<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2023<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Country\" class=\"pai-c0\">Austria<\/td><td data-l=\"Return rate\"><strong>50%<\/strong><\/td><td data-l=\"What it measures\">Clothing, online fashion shops<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/t3n.de\/news\/retourenquote-psychologische-kniffe-1661850\/\" target=\"_blank\" rel=\"noopener\">Univ. of St. Gallen \/ elaboratum<\/a><span class=\"pai-ym\">, 2024<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2024<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Country\" class=\"pai-c0\">Switzerland<\/td><td data-l=\"Return rate\"><strong>49%<\/strong><\/td><td data-l=\"What it measures\">Clothing, online fashion shops<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/t3n.de\/news\/retourenquote-psychologische-kniffe-1661850\/\" target=\"_blank\" rel=\"noopener\">Univ. of St. Gallen \/ elaboratum<\/a><span class=\"pai-ym\">, 2024<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2024<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Country\" class=\"pai-c0\">Netherlands<\/td><td data-l=\"Return rate\"><strong>Women 49.2%, men 35.6%<\/strong><\/td><td data-l=\"What it measures\">Fashion on marketplaces<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Country\" class=\"pai-c0\">Netherlands<\/td><td data-l=\"Return rate\"><strong>About 35%<\/strong><\/td><td data-l=\"What it measures\">Online clothing items, model estimate in a government-commissioned study (large webshops about 40%)<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/open.overheid.nl\/documenten\/14193775-f236-43cc-85f2-df94b22996cb\/file\" target=\"_blank\" rel=\"noopener\">Dutch government study<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Country\" class=\"pai-c0\">Netherlands<\/td><td data-l=\"Return rate\"><strong>11.4%<\/strong><\/td><td data-l=\"What it measures\">All B2C parcels, full-year 2025 (11.7% in 2024)<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.thuiswinkel.org\/vragen\/hoeveel-pakketten-worden-er-naar-webwinkels-teruggestuurd-in-nederland\/\" target=\"_blank\" rel=\"noopener\">Thuiswinkel.org<\/a><span class=\"pai-ym\">, n.d.<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">n.d.<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Country\" class=\"pai-c0\">Belgium<\/td><td data-l=\"Return rate\"><strong>Women 45.0%, men 36.1%<\/strong><\/td><td data-l=\"What it measures\">Fashion on marketplaces<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Country\" class=\"pai-c0\">Poland<\/td><td data-l=\"Return rate\"><strong>44.9% unisex, 44.5% women\u2019s<\/strong><\/td><td data-l=\"What it measures\">Fashion on marketplaces, unisex vs women\u2019s products<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Country\" class=\"pai-c0\">Poland, Czechia, Sweden<\/td><td data-l=\"Return rate\"><strong>34%<\/strong><\/td><td data-l=\"What it measures\">Clothing, online fashion shops<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/t3n.de\/news\/retourenquote-psychologische-kniffe-1661850\/\" target=\"_blank\" rel=\"noopener\">Univ. of St. Gallen \/ elaboratum<\/a><span class=\"pai-ym\">, 2024<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2024<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Country\" class=\"pai-c0\">Spain<\/td><td data-l=\"Return rate\"><strong>31% clothing, 27% footwear<\/strong><\/td><td data-l=\"What it measures\">Online orders<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/marketing4ecommerce.net\/devoluciones-online-ecommerce-espanol\/\" target=\"_blank\" rel=\"noopener\">ZigZag \/ Retail Economics<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr class=\"pai-add\"><td data-l=\"Country\" class=\"pai-c0\">Spain<\/td><td data-l=\"Return rate\"><strong>38% clothing<\/strong><\/td><td data-l=\"What it measures\">Online clothing purchases<\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.euskadi.eus\/contenidos\/documentacion\/obs_mer_tendinnov_doc\/es_def\/adjuntos\/2025_09_tendencias_septiembre_2025.pdf\" target=\"_blank\" rel=\"noopener\">REVER<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><\/tbody><\/table><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31c06798 pai-note-l elementor-widget elementor-widget-text-editor\" data-id=\"31c06798\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Rows marked + were added in 2026.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30b5de3f pai-sec pai-grey e-flex e-con-boxed e-con e-parent\" data-id=\"30b5de3f\" data-element_type=\"container\" data-e-type=\"container\" id=\"country-by-category\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6050a27c elementor-widget elementor-widget-heading\" data-id=\"6050a27c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Country by category<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a907639 pai-lead elementor-widget elementor-widget-text-editor\" data-id=\"1a907639\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our original nine country tables, row by row. Only a few country-and-category figures have been published since 2022, so most cells are empty rather than estimated.<\/p><p class=\"pai-mob-only\">Tap a country to open its table.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e136f82 pai-ccw elementor-widget elementor-widget-html\" data-id=\"7e136f82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pai-ccg\"><details class=\"pai-cc\" open><summary class=\"pai-cc-h\"><span class=\"pai-cc-n\">United Kingdom<\/span><span class=\"pai-cc-r\">23.6%<\/span><span class=\"pai-cc-w\">clothing orders \u00b7 <a class=\"pai-cite\" href=\"https:\/\/www.zigzag.global\/zigzags-annual-returns-report\" target=\"_blank\" rel=\"noopener\">ZigZag \/ Retail Economics, 2025<\/a><\/span><span class=\"pai-cc-x\" aria-hidden=\"true\"><\/span><\/summary><table class=\"pai-ct\"><tbody><tr><td>Dresses<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Skirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Shoes<\/td><td><strong>19%<\/strong><span class=\"pai-cn\">Median online footwear return rate, BFA members \u00b7 <a class=\"pai-cite\" href=\"https:\/\/britishfootwearassociation.co.uk\/footwear-return-rates-bfa-member-survey\/\" target=\"_blank\" rel=\"noopener\">British Footwear Association, 2022<\/a><\/span><\/td><\/tr><tr><td>Tops &amp; T-Shirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Outerwear<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Lingerie &amp; Intimates<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><\/tbody><\/table><\/details><details class=\"pai-cc\" open><summary class=\"pai-cc-h\"><span class=\"pai-cc-n\">Germany<\/span><span class=\"pai-cc-r\">59%<\/span><span class=\"pai-cc-w\">fashion marketplaces \u00b7 <a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a><\/span><span class=\"pai-cc-x\" aria-hidden=\"true\"><\/span><\/summary><table class=\"pai-ct\"><tbody><tr><td>Dresses<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Skirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Shoes<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Tops &amp; T-Shirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Outerwear<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Lingerie &amp; Intimates<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><\/tbody><\/table><p class=\"pai-cfoot\">In every category, Germany\u2019s return rate is 30\u201345 points above Italy\u2019s. <a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a><\/p><\/details><details class=\"pai-cc\" open><summary class=\"pai-cc-h\"><span class=\"pai-cc-n\">France<\/span><span class=\"pai-cc-r\">24%<\/span><span class=\"pai-cc-w\">fashion marketplaces, 2022 data \u00b7 <a class=\"pai-cite\" href=\"https:\/\/www.ilsole24ore.com\/art\/resi-aziende-italiane-moda-costano-fino-30-euro-l-uno-AE1BJ4AD\" target=\"_blank\" rel=\"noopener\">Yocabe 2022 guide, 2023<\/a><\/span><span class=\"pai-cc-x\" aria-hidden=\"true\"><\/span><\/summary><table class=\"pai-ct\"><tbody><tr><td>Dresses<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Skirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Shoes<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Tops &amp; T-Shirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Outerwear<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Lingerie &amp; Intimates<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><\/tbody><\/table><\/details><details class=\"pai-cc\" open><summary class=\"pai-cc-h\"><span class=\"pai-cc-n\">Italy<\/span><span class=\"pai-cc-r\">14.7%<\/span><span class=\"pai-cc-w\">fashion marketplaces \u00b7 <a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a><\/span><span class=\"pai-cc-x\" aria-hidden=\"true\"><\/span><\/summary><table class=\"pai-ct\"><tbody><tr><td>Dresses<\/td><td><strong>36%<\/strong><span class=\"pai-cn\">2022 data \u00b7 <a class=\"pai-cite\" href=\"https:\/\/www.ilsole24ore.com\/art\/resi-aziende-italiane-moda-costano-fino-30-euro-l-uno-AE1BJ4AD\" target=\"_blank\" rel=\"noopener\">Yocabe 2022 guide, 2023<\/a><\/span><\/td><\/tr><tr><td>Skirts<\/td><td><strong>29%<\/strong><span class=\"pai-cn\">2022 data \u00b7 <a class=\"pai-cite\" href=\"https:\/\/www.ilsole24ore.com\/art\/resi-aziende-italiane-moda-costano-fino-30-euro-l-uno-AE1BJ4AD\" target=\"_blank\" rel=\"noopener\">Yocabe 2022 guide, 2023<\/a><\/span><\/td><\/tr><tr><td>Shoes<\/td><td><strong>15%<\/strong><span class=\"pai-cn\">2022 data (sneakers just over 10%) \u00b7 <a class=\"pai-cite\" href=\"https:\/\/www.ilsole24ore.com\/art\/resi-aziende-italiane-moda-costano-fino-30-euro-l-uno-AE1BJ4AD\" target=\"_blank\" rel=\"noopener\">Yocabe 2022 guide, 2023<\/a><\/span><\/td><\/tr><tr><td>Tops &amp; T-Shirts<\/td><td><strong>Just over 10%<\/strong><span class=\"pai-cn\">Pullovers and cardigans, 2022 data \u00b7 <a class=\"pai-cite\" href=\"https:\/\/www.ilsole24ore.com\/art\/resi-aziende-italiane-moda-costano-fino-30-euro-l-uno-AE1BJ4AD\" target=\"_blank\" rel=\"noopener\">Yocabe 2022 guide, 2023<\/a><\/span><\/td><\/tr><tr><td>Outerwear<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Lingerie &amp; Intimates<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><\/tbody><\/table><\/details><details class=\"pai-cc\" open><summary class=\"pai-cc-h\"><span class=\"pai-cc-n\">United States<\/span><span class=\"pai-cc-r\">23.4%<\/span><span class=\"pai-cc-w\">online apparel \u00b7 <a class=\"pai-cite\" href=\"https:\/\/coresight.com\/research\/shifting-the-size-and-fit-paradigm-a-three-pillar-framework-to-reduce-returns-and-future-proof-for-agentic-commerce\/\" target=\"_blank\" rel=\"noopener\">Coresight Research, 2026<\/a><\/span><span class=\"pai-cc-x\" aria-hidden=\"true\"><\/span><\/summary><table class=\"pai-ct\"><tbody><tr><td>Dresses<\/td><td><strong>46.1%<\/strong><span class=\"pai-cn\">4 weeks before Black Friday 2025 \u00b7 <a class=\"pai-cite\" href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/2025-Retail-Holiday-Peak-Season-Performance-Report.pdf\" target=\"_blank\" rel=\"noopener\">Returnalyze, 2026<\/a><\/span><\/td><\/tr><tr><td>Skirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Shoes<\/td><td><strong>Women\u2019s 28\u201333%, men\u2019s 26\u201330%<\/strong><span class=\"pai-cn\">February\u2013May 2026 \u00b7 <a class=\"pai-cite\" href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/Returnalyze-2026-Retail-Spring-Peak-Season-Benchmark-Report-1.pdf\" target=\"_blank\" rel=\"noopener\">Returnalyze, 2026<\/a><\/span><\/td><\/tr><tr><td>Tops &amp; T-Shirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Outerwear<\/td><td><strong>37%<\/strong><span class=\"pai-cn\">4 weeks before Black Friday 2025 \u00b7 <a class=\"pai-cite\" href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/2025-Retail-Holiday-Peak-Season-Performance-Report.pdf\" target=\"_blank\" rel=\"noopener\">Returnalyze, 2026<\/a><\/span><\/td><\/tr><tr><td>Lingerie &amp; Intimates<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><\/tbody><\/table><\/details><details class=\"pai-cc\" open><summary class=\"pai-cc-h\"><span class=\"pai-cc-n\">China<\/span><span class=\"pai-cc-r\">50\u201360%<\/span><span class=\"pai-cc-w\">women\u2019s apparel online \u00b7 <a class=\"pai-cite\" href=\"https:\/\/news.cctv.cn\/2025\/07\/17\/ARTIGNzsWiGj1VSYeT52g1BC250717.shtml\" target=\"_blank\" rel=\"noopener\">People\u2019s Daily \/ CCTV, 2025<\/a><\/span><span class=\"pai-cc-x\" aria-hidden=\"true\"><\/span><\/summary><table class=\"pai-ct\"><tbody><tr><td>Dresses<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Skirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Shoes<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Tops &amp; T-Shirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Outerwear<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Lingerie &amp; Intimates<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><\/tbody><\/table><\/details><details class=\"pai-cc\" open><summary class=\"pai-cc-h\"><span class=\"pai-cc-n\">India<\/span><span class=\"pai-cc-r\">30\u201335%<\/span><span class=\"pai-cc-w\">fashion and footwear \u00b7 <a class=\"pai-cite\" href=\"https:\/\/economictimes.indiatimes.com\/industry\/cons-products\/fashion-\/-cosmetics-\/-jewellery\/more-than-a-third-of-fashion-and-footwear-products-get-returned-in-online-shopping-report\/articleshow\/112142214.cms\" target=\"_blank\" rel=\"noopener\">Return Prime, 2024<\/a><\/span><span class=\"pai-cc-x\" aria-hidden=\"true\"><\/span><\/summary><table class=\"pai-ct\"><tbody><tr><td>Dresses<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Skirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Shoes<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Tops &amp; T-Shirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Outerwear<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Lingerie &amp; Intimates<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><\/tbody><\/table><\/details><details class=\"pai-cc\" open><summary class=\"pai-cc-h\"><span class=\"pai-cc-n\">Southeast Asia<\/span><span class=\"pai-cc-r pai-cc-r-nr\">No recent published figure<\/span><span class=\"pai-cc-w\">No official or multi-source figure found<\/span><span class=\"pai-cc-x\" aria-hidden=\"true\"><\/span><\/summary><table class=\"pai-ct\"><tbody><tr><td>Dresses<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Skirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Shoes<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Tops &amp; T-Shirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Outerwear<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Lingerie &amp; Intimates<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><\/tbody><\/table><\/details><details class=\"pai-cc\" open><summary class=\"pai-cc-h\"><span class=\"pai-cc-n\">Japan<\/span><span class=\"pai-cc-r\">6.61%<\/span><span class=\"pai-cc-w\">all e-commerce \u00b7 <a class=\"pai-cite\" href=\"https:\/\/recustomer.co\/news\/2023-return-report\" target=\"_blank\" rel=\"noopener\">Recustomer, 2023<\/a><\/span><span class=\"pai-cc-x\" aria-hidden=\"true\"><\/span><\/summary><table class=\"pai-ct\"><tbody><tr><td>Dresses<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Skirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Shoes<\/td><td><strong>11.1%<\/strong><span class=\"pai-cn\">Shoes and sneakers, return requests \u00b7 <a class=\"pai-cite\" href=\"https:\/\/recustomer.co\/news\/2023-return-report\" target=\"_blank\" rel=\"noopener\">Recustomer, 2023<\/a><\/span><\/td><\/tr><tr><td>Tops &amp; T-Shirts<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Outerwear<\/td><td><span class=\"pai-nr\">No recent published figure<\/span><\/td><\/tr><tr><td>Lingerie &amp; Intimates<\/td><td><strong>15.1%<\/strong><span class=\"pai-cn\">Underwear, highest category \u00b7 <a class=\"pai-cite\" href=\"https:\/\/recustomer.co\/news\/2023-return-report\" target=\"_blank\" rel=\"noopener\">Recustomer, 2023<\/a><\/span><\/td><\/tr><\/tbody><\/table><\/details><\/div><script>(function(){if(window.matchMedia&&window.matchMedia('(max-width:767px)').matches){document.querySelectorAll('.pai-ccg details.pai-cc[open]').forEach(function(d){d.removeAttribute('open')})}})();<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-574f8d44 pai-sec pai-white e-flex e-con-boxed e-con e-parent\" data-id=\"574f8d44\" data-element_type=\"container\" data-e-type=\"container\" id=\"why\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36d3d5c9 elementor-widget elementor-widget-heading\" data-id=\"36d3d5c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why clothes come back<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4213acda e-grid e-con-full pai-facts pai-why e-con e-child\" data-id=\"4213acda\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6e4dc8f7 e-con-full pai-fact e-flex e-con e-child\" data-id=\"6e4dc8f7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a0ed424 pai-fnum elementor-widget elementor-widget-heading\" data-id=\"6a0ed424\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">~70%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51395670 elementor-widget elementor-widget-text-editor\" data-id=\"51395670\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">of US shoppers who returned clothes cited size and fit<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ef3c085 pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"4ef3c085\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/coresight.com\/research\/shifting-the-size-and-fit-paradigm-a-three-pillar-framework-to-reduce-returns-and-future-proof-for-agentic-commerce\/\" target=\"_blank\" rel=\"noopener\">Coresight Research, 2026<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63b2595e e-con-full pai-fact e-flex e-con e-child\" data-id=\"63b2595e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7a42b3d6 pai-fnum elementor-widget elementor-widget-heading\" data-id=\"7a42b3d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">72.6%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ef2b6de elementor-widget elementor-widget-text-editor\" data-id=\"7ef2b6de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">of German online shoppers name wrong size as a return reason<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5619f0ae pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"5619f0ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/kpmg.com\/de\/de\/medien\/pressemitteilungen\/2025\/12\/retouren-als-chance-kundenerwartungen-verstehen-huerden-verringern.html\" target=\"_blank\" rel=\"noopener\">KPMG \/ EHI, 2025<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-31b5d2eb e-con-full pai-fact e-flex e-con e-child\" data-id=\"31b5d2eb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-51452594 pai-fnum elementor-widget elementor-widget-heading\" data-id=\"51452594\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">53.8%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ade7453 elementor-widget elementor-widget-text-editor\" data-id=\"6ade7453\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">of European marketplace returns give no reason at all<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14b8b316 pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"14b8b316\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3debd3b9 e-con-full pai-fact e-flex e-con e-child\" data-id=\"3debd3b9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a1cb108 pai-fnum elementor-widget elementor-widget-heading\" data-id=\"6a1cb108\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">+3\u20134 pts<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fbeffb2 elementor-widget elementor-widget-text-editor\" data-id=\"1fbeffb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">return rate for every extra \u20ac20 above a \u20ac100 price<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57573c14 pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"57573c14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f22736c pai-note-l elementor-widget elementor-widget-text-editor\" data-id=\"4f22736c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Of returns with a stated reason, 27.1% say \u201cdon\u2019t like it\u201d and 14.7% name size: 8.1% too small and 6.6% too big. <a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-164da445 pai-sec pai-grey e-flex e-con-boxed e-con e-parent\" data-id=\"164da445\" data-element_type=\"container\" data-e-type=\"container\" id=\"bracketing\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4e9232 elementor-widget elementor-widget-heading\" data-id=\"d4e9232\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Bracketing: what shoppers say vs what they do<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29130af1 pai-tblw elementor-widget elementor-widget-html\" data-id=\"29130af1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pai-tw pai-tbrk\"><table class=\"pai-t\"><thead><tr><th>Measure<\/th><th>Figure<\/th><th>Source<\/th><th>Year<\/th><\/tr><\/thead><tbody><tr><td data-l=\"Measure\" class=\"pai-c0\">Shoppers who say they overbuy to return<\/td><td data-l=\"Figure\"><strong>36% (50% of under-35s)<\/strong><\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.rithum.com\/blog\/introducing-the-2025-global-returns-profit-impact-report\/\" target=\"_blank\" rel=\"noopener\">Rithum<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr><td data-l=\"Measure\" class=\"pai-c0\">German online shoppers who deliberately order several sizes or colours<\/td><td data-l=\"Figure\"><strong>46.2%<\/strong><\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/kpmg.com\/de\/de\/medien\/pressemitteilungen\/2025\/12\/retouren-als-chance-kundenerwartungen-verstehen-huerden-verringern.html\" target=\"_blank\" rel=\"noopener\">KPMG \/ EHI<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr><td data-l=\"Measure\" class=\"pai-c0\">US Gen Z vs Baby Boomers who bracket<\/td><td data-l=\"Figure\"><strong>51% vs 24%<\/strong><\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/happyreturns.com\/2025-happy-returns-nrf-returns-report\" target=\"_blank\" rel=\"noopener\">NRF \/ Happy Returns<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr><td data-l=\"Measure\" class=\"pai-c0\">Spanish online shoppers who bracket<\/td><td data-l=\"Figure\"><strong>1 in 4 (35% of Gen Z)<\/strong><\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/marketing4ecommerce.net\/devoluciones-online-ecommerce-espanol\/\" target=\"_blank\" rel=\"noopener\">ZigZag \/ Retail Economics<\/a><span class=\"pai-ym\">, 2025<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2025<\/td><\/tr><tr><td data-l=\"Measure\" class=\"pai-c0\">US units actually bought in 2+ sizes on the same day<\/td><td data-l=\"Figure\"><strong>5\u20139%<\/strong><\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/2025-Retail-Holiday-Peak-Season-Performance-Report.pdf\" target=\"_blank\" rel=\"noopener\">Returnalyze<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><tr><td data-l=\"Measure\" class=\"pai-c0\">European marketplace orders: same item in several colours \/ sizes<\/td><td data-l=\"Figure\"><strong>9% \/ 5.8%<\/strong><\/td><td data-l=\"Source\"><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe<\/a><span class=\"pai-ym\">, 2026<\/span><\/td><td data-l=\"Year\" class=\"pai-yr\">2026<\/td><\/tr><\/tbody><\/table><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cabc810 pai-note-l elementor-widget elementor-widget-text-editor\" data-id=\"1cabc810\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Many shoppers say they bracket, but in transaction data it is under one unit or order in ten. Most returns come from single orders that don\u2019t fit.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1f77c16f pai-sec pai-white e-flex e-con-boxed e-con e-parent\" data-id=\"1f77c16f\" data-element_type=\"container\" data-e-type=\"container\" id=\"cost\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6061ec5f elementor-widget elementor-widget-heading\" data-id=\"6061ec5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What returns cost<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5c7f411a e-grid e-con-full pai-facts pai-cost e-con e-child\" data-id=\"5c7f411a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9589346 e-con-full pai-fact e-flex e-con e-child\" data-id=\"9589346\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23834f0c pai-fnum elementor-widget elementor-widget-heading\" data-id=\"23834f0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">$849.9bn<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-268c31f6 elementor-widget elementor-widget-text-editor\" data-id=\"268c31f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">US merchandise returned in 2025, 15.8% of sales<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7206a058 pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"7206a058\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/nrf.com\/media-center\/press-releases\/consumers-expected-to-return-nearly-850-billion-in-merchandise-in-2025\" target=\"_blank\" rel=\"noopener\">NRF \/ Happy Returns, 2025<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-551493f e-con-full pai-fact e-flex e-con e-child\" data-id=\"551493f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e24716 pai-fnum elementor-widget elementor-widget-heading\" data-id=\"2e24716\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">\u00a38.2bn<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3464adf4 elementor-widget elementor-widget-text-editor\" data-id=\"3464adf4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">UK online clothing returns in 2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-108635af pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"108635af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/www.retaileconomics.co.uk\/retail-insights\/thought-leadership-reports\/from-blind-spot-to-retail-advantage-gnfr-hidden-costs-uk-fashion\" target=\"_blank\" rel=\"noopener\">Retail Economics, 2025<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2e8f7f1e e-con-full pai-fact e-flex e-con e-child\" data-id=\"2e8f7f1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14f710c5 pai-fnum elementor-widget elementor-widget-heading\" data-id=\"14f710c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">\u20ac13.3bn<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b5a9560 elementor-widget elementor-widget-text-editor\" data-id=\"4b5a9560\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">Spanish online returns in 2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70633df7 pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"70633df7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/marketing4ecommerce.net\/devoluciones-online-ecommerce-espanol\/\" target=\"_blank\" rel=\"noopener\">ZigZag \/ Retail Economics, 2025<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-69ae8fdf e-con-full pai-fact e-flex e-con e-child\" data-id=\"69ae8fdf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-470121ef pai-fnum elementor-widget elementor-widget-heading\" data-id=\"470121ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">\u20ac5\u201315<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-633ecb71 elementor-widget elementor-widget-text-editor\" data-id=\"633ecb71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">to handle one standard fashion return on EU marketplaces; over \u20ac20 for premium<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e0c90f5 pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"2e0c90f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">Yocabe, 2026<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-58fe0cb0 e-con-full pai-fact e-flex e-con e-child\" data-id=\"58fe0cb0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3adf13c3 pai-fnum elementor-widget elementor-widget-heading\" data-id=\"3adf13c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">76%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56042bd0 elementor-widget elementor-widget-text-editor\" data-id=\"56042bd0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">of the UK\u2019s top 100 fashion retailers charge for returns or keep the delivery fee<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e308920 pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"7e308920\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/www.zigzag.global\/blogs\/serial-returners-drop-as-retailers-reset-the-rules-of-returns\" target=\"_blank\" rel=\"noopener\">ZigZag, 2025<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46706fbd e-con-full pai-fact e-flex e-con e-child\" data-id=\"46706fbd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61262ec6 pai-fnum elementor-widget elementor-widget-heading\" data-id=\"61262ec6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">53.3%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-600c707b elementor-widget elementor-widget-text-editor\" data-id=\"600c707b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"pai-fact-sub\">of DACH online retailers put processing at up to \u20ac10 per returned item<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd6870c pai-fsrc elementor-widget elementor-widget-text-editor\" data-id=\"dd6870c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"pai-cite\" href=\"https:\/\/www.ehi.org\/presse\/zwischen-retouren-und-rentabilitaet\/\" target=\"_blank\" rel=\"noopener\">EHI Retail Institute, 2025<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-569f6d5c pai-sec pai-grey e-flex e-con-boxed e-con e-parent\" data-id=\"569f6d5c\" data-element_type=\"container\" data-e-type=\"container\" id=\"reduce-returns\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c667e8a elementor-widget elementor-widget-heading\" data-id=\"3c667e8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How retailers cut clothing returns<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-53f3c58d e-grid e-con-full pai-feats e-con e-child\" data-id=\"53f3c58d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2ddaec5f e-con-full pai-feat e-flex e-con e-child\" data-id=\"2ddaec5f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-27f0f4d2 pai-num elementor-widget elementor-widget-heading\" data-id=\"27f0f4d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">01<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42b4d3d1 pai-ch elementor-widget elementor-widget-heading\" data-id=\"42b4d3d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Fix size choice before checkout<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29020caa pai-use-txt elementor-widget elementor-widget-text-editor\" data-id=\"29020caa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Size and fit cause most returns, so help each shopper pick the right size first time.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1be6a373 e-con-full pai-feat e-flex e-con e-child\" data-id=\"1be6a373\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6079c09c pai-num elementor-widget elementor-widget-heading\" data-id=\"6079c09c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">02<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-54554392 pai-ch elementor-widget elementor-widget-heading\" data-id=\"54554392\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Show the real product<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-406dd162 pai-use-txt elementor-widget elementor-widget-text-editor\" data-id=\"406dd162\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Accurate photos, fabric details and fit notes cut \u201cnot as pictured\u201d returns.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d7a859e e-con-full pai-feat e-flex e-con e-child\" data-id=\"5d7a859e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-558f1b75 pai-num elementor-widget elementor-widget-heading\" data-id=\"558f1b75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">03<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61f01e61 pai-ch elementor-widget elementor-widget-heading\" data-id=\"61f01e61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Capture a reason for every return<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e3fdbd5 pai-use-txt elementor-widget elementor-widget-text-editor\" data-id=\"3e3fdbd5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>More than half of marketplace returns give none. You can\u2019t fix what you can\u2019t see.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4ea21e37 e-con-full pai-feat e-flex e-con e-child\" data-id=\"4ea21e37\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3797ed4e pai-num elementor-widget elementor-widget-heading\" data-id=\"3797ed4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">04<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-477f4d22 pai-ch elementor-widget elementor-widget-heading\" data-id=\"477f4d22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Focus on high-return categories<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-451d94d9 pai-use-txt elementor-widget elementor-widget-text-editor\" data-id=\"451d94d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Dresses, skirts, swimwear, denim and outerwear need the most size guidance.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2977687c pai-h2b elementor-widget elementor-widget-heading\" data-id=\"2977687c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Prime AI customers see<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4942638c e-grid e-con-full pai-uses pai-results e-con e-child\" data-id=\"4942638c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-406d4e2f e-con-full pai-use e-flex e-con e-child\" data-id=\"406d4e2f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-340f6c4a pai-use-img elementor-widget elementor-widget-image\" data-id=\"340f6c4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/10\/prime-ai-clothing-size-and-fit-finder-pro-size-personalisation-tool.webp\" class=\"attachment-full size-full wp-image-22771\" alt=\"Prime AI Clothing Size Finder Pro recommending a size on a smartphone product page\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/10\/prime-ai-clothing-size-and-fit-finder-pro-size-personalisation-tool.webp 1200w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/10\/prime-ai-clothing-size-and-fit-finder-pro-size-personalisation-tool-300x300.webp 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/10\/prime-ai-clothing-size-and-fit-finder-pro-size-personalisation-tool-1024x1024.webp 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/10\/prime-ai-clothing-size-and-fit-finder-pro-size-personalisation-tool-150x150.webp 150w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/10\/prime-ai-clothing-size-and-fit-finder-pro-size-personalisation-tool-768x768.webp 768w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/10\/prime-ai-clothing-size-and-fit-finder-pro-size-personalisation-tool-12x12.webp 12w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6387ea0c e-con-full pai-use-body e-flex e-con e-child\" data-id=\"6387ea0c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-33393156 pai-ch elementor-widget elementor-widget-heading\" data-id=\"33393156\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Clothing Size Finder<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32f396b9 pai-big elementor-widget elementor-widget-heading\" data-id=\"32f396b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">35%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a4faa1f pai-big-txt elementor-widget elementor-widget-text-editor\" data-id=\"6a4faa1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lower return rate on recommended sizes<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4421052c pai-tl-link elementor-widget elementor-widget-text-editor\" data-id=\"4421052c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"\/en\/clothing-size-finder\/\" >Clothing Size Finder \u2192<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f9a596b e-con-full pai-use e-flex e-con e-child\" data-id=\"5f9a596b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5017d176 pai-use-img elementor-widget elementor-widget-image\" data-id=\"5017d176\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-Bra-Size-Finder-.jpg\" class=\"attachment-full size-full wp-image-1079\" alt=\"Bra Size Finder on a phone with real shopper reviews of recommended sizes\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-Bra-Size-Finder-.jpg 1200w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-Bra-Size-Finder--300x300.jpg 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-Bra-Size-Finder--1024x1024.jpg 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-Bra-Size-Finder--150x150.jpg 150w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-Bra-Size-Finder--768x768.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4e21f2ed e-con-full pai-use-body e-flex e-con e-child\" data-id=\"4e21f2ed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-317fbb2 pai-ch elementor-widget elementor-widget-heading\" data-id=\"317fbb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Bra Size Finder<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-735f5389 pai-big elementor-widget elementor-widget-heading\" data-id=\"735f5389\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">27%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-228b7a1b pai-big-txt elementor-widget elementor-widget-text-editor\" data-id=\"228b7a1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lower bra returns at Playful Promises over 12 months<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d32f9df pai-big-sub elementor-widget elementor-widget-text-editor\" data-id=\"2d32f9df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>+3.9% conversion \u00b7 15% higher AOV<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b6544c pai-tl-link elementor-widget elementor-widget-text-editor\" data-id=\"7b6544c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"\/en\/bra-size-finder\/\" >Bra Size Finder \u2192<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2ec84369 e-con-full pai-use e-flex e-con e-child\" data-id=\"2ec84369\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4be6f762 pai-use-img elementor-widget elementor-widget-image\" data-id=\"4be6f762\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-shoe-size-finder.jpg\" class=\"attachment-full size-full wp-image-1090\" alt=\"Prime AI Shoe Size Finder measuring a shopper\u2019s foot on a smartphone\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-shoe-size-finder.jpg 1200w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-shoe-size-finder-300x300.jpg 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-shoe-size-finder-1024x1024.jpg 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-shoe-size-finder-150x150.jpg 150w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-shoe-size-finder-768x768.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-58365ee7 e-con-full pai-use-body e-flex e-con e-child\" data-id=\"58365ee7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-21ab09f3 pai-ch elementor-widget elementor-widget-heading\" data-id=\"21ab09f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Shoe Size Finder<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fc5e033 pai-big elementor-widget elementor-widget-heading\" data-id=\"6fc5e033\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">15%<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-624e5679 pai-big-txt elementor-widget elementor-widget-text-editor\" data-id=\"624e5679\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Higher average order value<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e2169ca pai-big-sub elementor-widget elementor-widget-text-editor\" data-id=\"2e2169ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Min. +3% conversion \u00b7 Nike footwear at a multi-brand retailer: 26.2% fewer returns on recommended sizes<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-379c0b14 pai-tl-link elementor-widget elementor-widget-text-editor\" data-id=\"379c0b14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"\/en\/shoes-size-finder\/\" >Shoe Size Finder \u2192<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11baa593 pai-note-l elementor-widget elementor-widget-text-editor\" data-id=\"11baa593\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Each result belongs to the product named. Impact varies by catalogue, traffic and adoption.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25192229 elementor-align-center pai-center-btn elementor-widget elementor-widget-button\" data-id=\"25192229\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/en\/requestdemo\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">BOOK A DEMO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2be444ab pai-sec pai-white pai-faq e-flex e-con-boxed e-con e-parent\" data-id=\"2be444ab\" data-element_type=\"container\" data-e-type=\"container\" id=\"faq\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-16c546a4 elementor-widget elementor-widget-heading\" data-id=\"16c546a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently asked questions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d5a4a0e elementor-widget elementor-widget-accordion\" data-id=\"4d5a4a0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1291\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1291\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What is the average return rate for clothes bought online?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1291\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1291\"><p>About one in four in the US and UK: 23.4% of US online apparel in 2025 (Coresight Research, 2026) and 23.6% of UK clothing orders (ZigZag, 2025). European fashion marketplaces average 33.3% (Yocabe, 2026).<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1292\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-1292\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Which clothing items are returned most?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1292\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-1292\"><p>Dresses, then skirts and swimwear, on European fashion marketplaces (Yocabe, 2026). In the US, denim and dresses lead, both above 45% before the holidays (Returnalyze, 2026).<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1293\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-1293\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Which country returns the most clothing?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1293\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-1293\"><p>Germany: 59% on fashion marketplaces (Yocabe, 2026) and 53% in online fashion shops (University of St. Gallen, 2024). Austria and Switzerland are close behind at 50% and 49%.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1294\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-1294\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Which country returns the least?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1294\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-1294\"><p>In Europe, Italy: 14.7% on fashion marketplaces (Yocabe, 2026). Japan\u2019s all-ecommerce return-request rate is 6.61% (Recustomer, 2023).<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1295\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-1295\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Why do people return clothes?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1295\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-1295\"><p>Mainly size and fit. Nearly 70% of US shoppers who returned clothes cited it (Coresight Research, 2026), and 72.6% of German online shoppers name wrong size (KPMG, 2025).<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1296\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-1296\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What is bracketing?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1296\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-1296\"><p>Ordering several sizes or colours of one item and returning the rest. 36% of shoppers say they do it (Rithum, 2025), but only 5\u20139% of US units are bought this way (Returnalyze, 2026).<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-1297\" class=\"elementor-tab-title\" data-tab=\"7\" role=\"button\" aria-controls=\"elementor-tab-content-1297\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">How can retailers reduce clothing returns?<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t<div id=\"elementor-tab-content-1297\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"7\" role=\"region\" aria-labelledby=\"elementor-tab-title-1297\"><p>Help shoppers choose the right size before they buy, show accurate product details, record a reason for every return and focus on high-return categories. See the <a href=\"\/en\/clothing-size-finder\/\">Clothing Size Finder<\/a>.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What is the average return rate for clothes bought online?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>About one in four in the US and UK: 23.4% of US online apparel in 2025 (Coresight Research, 2026) and 23.6% of UK clothing orders (ZigZag, 2025). European fashion marketplaces average 33.3% (Yocabe, 2026).<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"Which clothing items are returned most?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Dresses, then skirts and swimwear, on European fashion marketplaces (Yocabe, 2026). In the US, denim and dresses lead, both above 45% before the holidays (Returnalyze, 2026).<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"Which country returns the most clothing?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Germany: 59% on fashion marketplaces (Yocabe, 2026) and 53% in online fashion shops (University of St. Gallen, 2024). Austria and Switzerland are close behind at 50% and 49%.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"Which country returns the least?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>In Europe, Italy: 14.7% on fashion marketplaces (Yocabe, 2026). Japan\\u2019s all-ecommerce return-request rate is 6.61% (Recustomer, 2023).<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"Why do people return clothes?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Mainly size and fit. Nearly 70% of US shoppers who returned clothes cited it (Coresight Research, 2026), and 72.6% of German online shoppers name wrong size (KPMG, 2025).<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"What is bracketing?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Ordering several sizes or colours of one item and returning the rest. 36% of shoppers say they do it (Rithum, 2025), but only 5\\u20139% of US units are bought this way (Returnalyze, 2026).<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"How can retailers reduce clothing returns?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Help shoppers choose the right size before they buy, show accurate product details, record a reason for every return and focus on high-return categories. See the <a href=\\\"\\\/en\\\/clothing-size-finder\\\/\\\">Clothing Size Finder<\\\/a>.<\\\/p>\"}}]}<\/script>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6224152a pai-sec pai-grey e-flex e-con-boxed e-con e-parent\" data-id=\"6224152a\" data-element_type=\"container\" data-e-type=\"container\" id=\"sources\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-433f8fdb elementor-widget elementor-widget-heading\" data-id=\"433f8fdb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sources and method<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b650379 pai-method elementor-widget elementor-widget-text-editor\" data-id=\"b650379\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Figures were collected on 22 October 2026 from the latest public edition of each report. \u201cYear\u201d is the year the source was published. Return rates are measured in different ways (by order, item, parcel or survey), so compare figures within one source rather than across sources. Where only press coverage of a report is public, we link to that coverage. Where no figure has been published since 2022, the table says \u201cNo recent published figure\u201d. We don\u2019t estimate missing values.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-786a0c0e pai-srcw elementor-widget elementor-widget-html\" data-id=\"786a0c0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ol class=\"pai-src\"><li>Coresight Research &amp; Alvanon, Shifting the Size and Fit Paradigm (May 2026); summary in FashionUnited (30 Jun 2026): <a href=\"https:\/\/coresight.com\/research\/shifting-the-size-and-fit-paradigm-a-three-pillar-framework-to-reduce-returns-and-future-proof-for-agentic-commerce\/\" target=\"_blank\" rel=\"noopener\">coresight.com<\/a><\/li><li>ZigZag &amp; Retail Economics, Annual Returns Report 2025\/2026 (UK): <a href=\"https:\/\/www.zigzag.global\/zigzags-annual-returns-report\" target=\"_blank\" rel=\"noopener\">zigzag.global<\/a><\/li><li>Yocabe &amp; Sapienza \/ UnitelmaSapienza University of Rome, Returns@Yocabe (Jul 2026), via Teleborsa (9 Jul 2026): <a href=\"https:\/\/www.teleborsa.it\/News\/2026\/07\/09\/moda-il-costo-dei-resi-cresce-italia-virtuosa-germania-ultima-in-europa-125.html\" target=\"_blank\" rel=\"noopener\">teleborsa.it<\/a><\/li><li>Yocabe, Resi sui marketplace del Fashion in Europa (Guida Resi 2026): <a href=\"https:\/\/www.yocabe.com\/guide\/resi_nel_mondo_e-commerce-2\/\" target=\"_blank\" rel=\"noopener\">yocabe.com<\/a><\/li><li>Returnalyze, 2025 Holiday Peak-Season Performance Report (2026): <a href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/2025-Retail-Holiday-Peak-Season-Performance-Report.pdf\" target=\"_blank\" rel=\"noopener\">returnalyze.com<\/a><\/li><li>Yocabe, returns guide with 2022 data, via Il Sole 24 Ore (29 Mar 2023) and The Story Square (5 Apr 2023): <a href=\"https:\/\/www.ilsole24ore.com\/art\/resi-aziende-italiane-moda-costano-fino-30-euro-l-uno-AE1BJ4AD\" target=\"_blank\" rel=\"noopener\">ilsole24ore.com<\/a><\/li><li>Returnalyze, 2026 Retail Spring Peak-Season Benchmark Report (2026): <a href=\"https:\/\/www.returnalyze.com\/wp-content\/uploads\/Returnalyze-2026-Retail-Spring-Peak-Season-Benchmark-Report-1.pdf\" target=\"_blank\" rel=\"noopener\">returnalyze.com<\/a><\/li><li>ZigZag &amp; Retail Economics, Benchmark Anual de Devoluciones Espa\u00f1a 2025, via Marketing4eCommerce (31 Oct 2025): <a href=\"https:\/\/marketing4ecommerce.net\/devoluciones-online-ecommerce-espanol\/\" target=\"_blank\" rel=\"noopener\">marketing4ecommerce.net<\/a><\/li><li>Loop Returns, Winter 2024 Benchmark Report (22m returns, 4,000+ Shopify brands, Jan\u2013Oct 2024): <a href=\"https:\/\/info.loopreturns.com\/hubfs\/2024%20Winter%20Benchmark%20Report.pdf\" target=\"_blank\" rel=\"noopener\">info.loopreturns.com<\/a><\/li><li>Recustomer, 2023 EC Returns &amp; Exchanges Report (Nov 2023; data Nov 2022\u2013Oct 2023): <a href=\"https:\/\/recustomer.co\/news\/2023-return-report\" target=\"_blank\" rel=\"noopener\">recustomer.co<\/a><\/li><li>elaboratum, behamics &amp; University of St. Gallen, Psychologie der Retoure (Nov 2024; 220,000 customers, 8 countries), via t3n (4 Feb 2025): <a href=\"https:\/\/t3n.de\/news\/retourenquote-psychologische-kniffe-1661850\/\" target=\"_blank\" rel=\"noopener\">t3n.de<\/a><\/li><li>GermanFashion Modeverband, Branchenmonitor Logistik 2025 (fashion companies survey), via GCS Consulting: <a href=\"https:\/\/www.gcs-consulting.de\/ergebnisse-branchenmonitor-logistik-teil-4-2025.html\" target=\"_blank\" rel=\"noopener\">gcs-consulting.de<\/a><\/li><li>Forschungsgruppe Retourenmanagement, University of Bamberg (25 Nov 2025): <a href=\"https:\/\/www.retourenforschung.de\/info-neuer-rekord---2025-voraussichtlich-550-millionen-retourenpakete-in-deutschland.html\" target=\"_blank\" rel=\"noopener\">retourenforschung.de<\/a><\/li><li>Bitkom Research, Online-Shopping: Jeder zehnte Kauf geht zur\u00fcck (17 Apr 2024; survey Oct 2023): <a href=\"https:\/\/bitkom-research.de\/news\/online-shopping-jeder-zehnte-kauf-geht-zurueck\" target=\"_blank\" rel=\"noopener\">bitkom-research.de<\/a><\/li><li>FEVAD (French e-commerce federation), Le focus du mois: l\u2019IA va-t-elle transformer le back-office des retours ? (16 Apr 2026): <a href=\"https:\/\/www.fevad.com\/le-focus-du-mois-lia-va-t-elle-transformer-le-back-office-des-retours\/\" target=\"_blank\" rel=\"noopener\">fevad.com<\/a><\/li><li>Appriss Retail &amp; Deloitte, 2024 Consumer Returns in the Retail Industry: <a href=\"https:\/\/info.apprissretail.com\/hubfs\/Resource-Center\/2024-041-2024-consumer-returns-report.pdf\" target=\"_blank\" rel=\"noopener\">info.apprissretail.com<\/a><\/li><li>Netcomm &amp; Poste Italiane, Delivery Index Q3 2025 (17 Dec 2025): <a href=\"https:\/\/www.consorzionetcomm.it\/delivery-index-2025-come-cambiano-le-spedizioni-dellecommerce-italiano\/\" target=\"_blank\" rel=\"noopener\">consorzionetcomm.it<\/a><\/li><li>Return Prime report, via The Economic Times (30 Jul 2024): <a href=\"https:\/\/economictimes.indiatimes.com\/industry\/cons-products\/fashion-\/-cosmetics-\/-jewellery\/more-than-a-third-of-fashion-and-footwear-products-get-returned-in-online-shopping-report\/articleshow\/112142214.cms\" target=\"_blank\" rel=\"noopener\">economictimes.indiatimes.com<\/a><\/li><li>People\u2019s Daily Overseas Edition via CCTV.cn (17 Jul 2025), citing 36Kr Research and 100EC.cn: <a href=\"https:\/\/news.cctv.cn\/2025\/07\/17\/ARTIGNzsWiGj1VSYeT52g1BC250717.shtml\" target=\"_blank\" rel=\"noopener\">news.cctv.cn<\/a><\/li><li>CCTV News via Sina Tech (11 Jan 2026): <a href=\"https:\/\/finance.sina.com.cn\/tech\/digi\/2026-01-11\/doc-inhfxzzq0608430.shtml\" target=\"_blank\" rel=\"noopener\">finance.sina.com.cn<\/a><\/li><li>Rebel &amp; TAUW for the Dutch Ministries of Infrastructure and Water Management and of Economic Affairs, Onderzoek verplichte retourkosten op textiel (1 Sep 2025): <a href=\"https:\/\/open.overheid.nl\/documenten\/14193775-f236-43cc-85f2-df94b22996cb\/file\" target=\"_blank\" rel=\"noopener\">open.overheid.nl<\/a><\/li><li>Thuiswinkel.org (Dutch e-commerce association), How many parcels are returned to webshops in the Netherlands? (undated page, full-year 2025 data): <a href=\"https:\/\/www.thuiswinkel.org\/vragen\/hoeveel-pakketten-worden-er-naar-webwinkels-teruggestuurd-in-nederland\/\" target=\"_blank\" rel=\"noopener\">thuiswinkel.org<\/a><\/li><li>REVER study, via Enfoka-Trends, Basque Government (Sep 2025): <a href=\"https:\/\/www.euskadi.eus\/contenidos\/documentacion\/obs_mer_tendinnov_doc\/es_def\/adjuntos\/2025_09_tendencias_septiembre_2025.pdf\" target=\"_blank\" rel=\"noopener\">euskadi.eus<\/a><\/li><li>British Footwear Association, member survey (11 Aug 2022): <a href=\"https:\/\/britishfootwearassociation.co.uk\/footwear-return-rates-bfa-member-survey\/\" target=\"_blank\" rel=\"noopener\">britishfootwearassociation.co.uk<\/a><\/li><li>KPMG in cooperation with EHI, Consumer Snapshot \u201cRetourenverhalten in Deutschland: Eine Frage der Haltung?\u201d (Dec 2025): <a href=\"https:\/\/kpmg.com\/de\/de\/medien\/pressemitteilungen\/2025\/12\/retouren-als-chance-kundenerwartungen-verstehen-huerden-verringern.html\" target=\"_blank\" rel=\"noopener\">kpmg.com<\/a><\/li><li>Rithum, 2025 Global Returns &amp; Profit Impact Report (May 2025): <a href=\"https:\/\/www.rithum.com\/blog\/introducing-the-2025-global-returns-profit-impact-report\/\" target=\"_blank\" rel=\"noopener\">rithum.com<\/a><\/li><li>Happy Returns &amp; NRF, 2025 returns report: <a href=\"https:\/\/happyreturns.com\/2025-happy-returns-nrf-returns-report\" target=\"_blank\" rel=\"noopener\">happyreturns.com<\/a><\/li><li>NRF &amp; Happy Returns, 2025 Retail Returns Landscape (15 Oct 2025): <a href=\"https:\/\/nrf.com\/media-center\/press-releases\/consumers-expected-to-return-nearly-850-billion-in-merchandise-in-2025\" target=\"_blank\" rel=\"noopener\">nrf.com<\/a><\/li><li>Retail Economics, From blind spot to retail advantage: GNFR hidden costs in UK fashion (2025): <a href=\"https:\/\/www.retaileconomics.co.uk\/retail-insights\/thought-leadership-reports\/from-blind-spot-to-retail-advantage-gnfr-hidden-costs-uk-fashion\" target=\"_blank\" rel=\"noopener\">retaileconomics.co.uk<\/a><\/li><li>ZigZag, Serial returners drop as retailers reset the rules of returns (2025): <a href=\"https:\/\/www.zigzag.global\/blogs\/serial-returners-drop-as-retailers-reset-the-rules-of-returns\" target=\"_blank\" rel=\"noopener\">zigzag.global<\/a><\/li><li>EHI Retail Institute, Versand-, Verpackungs- und Retourenmanagement im E-Commerce 2025 (27 Nov 2025): <a href=\"https:\/\/www.ehi.org\/presse\/zwischen-retouren-und-rentabilitaet\/\" target=\"_blank\" rel=\"noopener\">ehi.org<\/a><\/li><li>Prime AI customer results (Clothing, Bra and Shoe Size Finder), each labelled with its product.<\/li><\/ol>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7ddd4ac5 pai-sec pai-final e-flex e-con-boxed e-con e-parent\" data-id=\"7ddd4ac5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c9ded12 pai-final-h elementor-widget elementor-widget-heading\" data-id=\"c9ded12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cut returns at the size choice<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d89eaee elementor-widget elementor-widget-text-editor\" data-id=\"4d89eaee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>See how Prime AI recommends the right size on your own catalogue.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d162ea9 elementor-align-center pai-center-btn elementor-widget elementor-widget-button\" data-id=\"1d162ea9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/en\/requestdemo\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">BOOK A DEMO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27ced5e e-flex e-con-boxed e-con e-parent\" data-id=\"27ced5e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-751983ae e-con-full e-flex e-con e-child\" data-id=\"751983ae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30b9225d elementor-widget elementor-widget-heading\" data-id=\"30b9225d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">More from the blog<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-660fcae3 elementor-grid-4 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"660fcae3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;4&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-20819 post type-post status-publish format-standard has-post-thumbnail hentry category-5-min-read category-refund-fraud tag-e-commerce-technology tag-fashion-returns tag-mobile-commerce tag-predictive-ai tag-prime-ai tag-shopper-confidence tag-size-finder tag-size-recommendation tag-zero-input-size-finder\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.prime-ai.com\/pt\/media\/how-size-finder-actually-doubles-the-ltv\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/02\/how-size-finder-doubles-ltv-1200x1200-1-1024x1024.webp\" class=\"attachment-large size-large wp-image-20828\" alt=\"AI-powered Size Finder illustration showing growth in customer lifetime value (LTV) through improved fit accuracy and retention.\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/02\/how-size-finder-doubles-ltv-1200x1200-1-1024x1024.webp 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/02\/how-size-finder-doubles-ltv-1200x1200-1-300x300.webp 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/02\/how-size-finder-doubles-ltv-1200x1200-1-150x150.webp 150w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/02\/how-size-finder-doubles-ltv-1200x1200-1-768x768.webp 768w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/02\/how-size-finder-doubles-ltv-1200x1200-1-12x12.webp 12w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/02\/how-size-finder-doubles-ltv-1200x1200-1.webp 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.prime-ai.com\/pt\/media\/how-size-finder-actually-doubles-the-ltv\/\">\n\t\t\t\tHow Size Finder Actually Doubles the LTV\u200b\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.prime-ai.com\/pt\/media\/how-size-finder-actually-doubles-the-ltv\/\" aria-label=\"Read more about How Size Finder Actually Doubles the LTV\u200b\" tabindex=\"-1\">\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-20664 post type-post status-publish format-standard has-post-thumbnail hentry category-5-min-read category-refund-fraud tag-e-commerce-technology tag-fashion-returns tag-mobile-commerce tag-predictive-ai tag-prime-ai tag-shopper-confidence tag-size-finder tag-size-recommendation tag-zero-input-size-finder\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.prime-ai.com\/pt\/media\/how-ai-stops-guest-checkout-fraud-and-return-abuse\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse.webp\" class=\"attachment-large size-large wp-image-20673\" alt=\"Illustration showing guest checkout fraud and return abuse, with warning icons on a shopping cart, suspicious user figure, and return package symbols in a digital retail environment.\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse.webp 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse-300x300.webp 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse-150x150.webp 150w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse-768x768.webp 768w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse-12x12.webp 12w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.prime-ai.com\/pt\/media\/how-ai-stops-guest-checkout-fraud-and-return-abuse\/\">\n\t\t\t\tHow AI Stops Guest Checkout Fraud and Return Abuse\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.prime-ai.com\/pt\/media\/how-ai-stops-guest-checkout-fraud-and-return-abuse\/\" aria-label=\"Read more about How AI Stops Guest Checkout Fraud and Return Abuse\" tabindex=\"-1\">\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-20633 post type-post status-publish format-standard has-post-thumbnail hentry category-7-min-read category-clothing-size-and-fit-finder category-size-recommendation-and-fit-finder-tools category-virtual-try-on tag-e-commerce-technology tag-fashion-returns tag-mobile-commerce tag-predictive-ai tag-prime-ai tag-shopper-confidence tag-size-finder tag-size-recommendation tag-zero-input-size-finder\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.prime-ai.com\/pt\/media\/virtual-try-on-technology\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/12\/virtual_try_on_technology.webp\" class=\"attachment-large size-large wp-image-20636\" alt=\"Visual showing virtual try-on technology: a product displayed on a website, a user uploading their photo, and the system dressing the user in the selected product.\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/12\/virtual_try_on_technology.webp 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/12\/virtual_try_on_technology-300x300.webp 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/12\/virtual_try_on_technology-150x150.webp 150w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/12\/virtual_try_on_technology-768x768.webp 768w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/12\/virtual_try_on_technology-12x12.webp 12w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.prime-ai.com\/pt\/media\/virtual-try-on-technology\/\">\n\t\t\t\tVirtual Try On Technology\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.prime-ai.com\/pt\/media\/virtual-try-on-technology\/\" aria-label=\"Read more about Virtual Try On Technology\" tabindex=\"-1\">\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-20441 post type-post status-publish format-standard has-post-thumbnail hentry category-clothing-size-and-fit-finder category-size-recommendation-and-fit-finder-tools tag-e-commerce-technology tag-fashion-returns tag-mobile-commerce tag-predictive-ai tag-prime-ai tag-shopper-confidence tag-size-finder tag-size-recommendation tag-zero-input-size-finder\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.prime-ai.com\/pt\/media\/frictionless-commerce-is-arriving-faster-than-retail-can-react\/\" tabindex=\"-1\"><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/11\/frictionless_commerce.webp\" class=\"attachment-large size-large wp-image-20450\" alt=\"Text graphic reading \u2018Frictionless commerce is arriving faster than retail can react\u2019 on a dark background with blue and pink polka dots.\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/11\/frictionless_commerce.webp 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/11\/frictionless_commerce-300x300.webp 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/11\/frictionless_commerce-150x150.webp 150w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/11\/frictionless_commerce-768x768.webp 768w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2025\/11\/frictionless_commerce-12x12.webp 12w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.prime-ai.com\/pt\/media\/frictionless-commerce-is-arriving-faster-than-retail-can-react\/\">\n\t\t\t\tFrictionless Commerce Is Arriving Faster Than Retail Can React\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.prime-ai.com\/pt\/media\/frictionless-commerce-is-arriving-faster-than-retail-can-react\/\" aria-label=\"Read more about Frictionless Commerce Is Arriving Faster Than Retail Can React\" tabindex=\"-1\">\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Clothing Return Rates by Category and Country (2026 Data) The latest published return rates for clothes bought online, by category and by country. Every figure<\/p>","protected":false},"author":1,"featured_media":9935,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[130,308,118,247,138,107],"tags":[365],"class_list":["post-9837","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-8-min-read","category-benchmarks","category-business","category-clothing-size-and-fit-finder","category-market-trends","category-size-recommendation-and-fit-finder-tools","tag-return-rate-benchmarks"],"_links":{"self":[{"href":"https:\/\/www.prime-ai.com\/pt\/wp-json\/wp\/v2\/posts\/9837","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.prime-ai.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.prime-ai.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.prime-ai.com\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prime-ai.com\/pt\/wp-json\/wp\/v2\/comments?post=9837"}],"version-history":[{"count":128,"href":"https:\/\/www.prime-ai.com\/pt\/wp-json\/wp\/v2\/posts\/9837\/revisions"}],"predecessor-version":[{"id":23000,"href":"https:\/\/www.prime-ai.com\/pt\/wp-json\/wp\/v2\/posts\/9837\/revisions\/23000"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.prime-ai.com\/pt\/wp-json\/wp\/v2\/media\/9935"}],"wp:attachment":[{"href":"https:\/\/www.prime-ai.com\/pt\/wp-json\/wp\/v2\/media?parent=9837"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.prime-ai.com\/pt\/wp-json\/wp\/v2\/categories?post=9837"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.prime-ai.com\/pt\/wp-json\/wp\/v2\/tags?post=9837"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}