{"id":1125,"date":"2024-11-18T11:09:34","date_gmt":"2024-11-18T11:09:34","guid":{"rendered":"https:\/\/dev.primeai.co.uk\/?page_id=1125"},"modified":"2026-04-08T12:23:08","modified_gmt":"2026-04-08T12:23:08","slug":"pesquisa-visual-em-comercio-eletronico","status":"publish","type":"page","link":"https:\/\/www.prime-ai.com\/pt\/pesquisa-visual-em-comercio-eletronico\/","title":{"rendered":"Pesquisa Visual para eCommerce"},"content":{"rendered":"
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Descoberta Visual de Produtos Facilitada<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Para varejistas de moda que desejam reduzir a taxa de rejei\u00e7\u00e3o de an\u00fancios em m\u00eddias sociais, aumentar a taxa de convers\u00e3o, o valor m\u00e9dio do pedido e reduzir reembolsos. A tecnologia de busca visual Prime AI ajuda os visitantes do seu site a\u00a0encontre produtos visualmente semelhantes fazendo upload de uma imagem\u00a0<\/b>. As recomenda\u00e7\u00f5es din\u00e2micas automatizadas de produtos visualmente semelhantes colocam todo o cat\u00e1logo de produtos para trabalhar, n\u00e3o apenas os mais vendidos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tSolicite uma Demonstra\u00e7\u00e3o<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Pesquisa visual ao lado da barra de pesquisa<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Permitir que os compradores procurem produtos por imagens remove as barreiras de linguagem,\u00a0tornando mais f\u00e1cil\u00a0<\/b>para clientes internacionais encontrarem o que est\u00e3o procurando.<\/p>

Diferentes pa\u00edses usam diferentes terminologias para produtos semelhantes que as descri\u00e7\u00f5es do seu produto podem n\u00e3o estar abordando, a pesquisa visual elimina essa discrep\u00e2ncia no ambiente global de compras online.<\/p>

Pessoas com defici\u00eancias, como aquelas que lutam com m\u00e9todos tradicionais de entrada de texto, apreciar\u00e3o um m\u00e9todo mais\u00a0experi\u00eancia de compra inclusiva\u00a0<\/b>.<\/p>

Quando algo se torna viral nas redes sociais ou \u00e9 usado por uma celebridade, os compradores podem rapidamente encontrar itens semelhantes simplesmente tirando uma foto e enviando-a para ser pesquisada em sua loja.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Pesquisa visual nas p\u00e1ginas de detalhes do produto<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Os compradores que visualizam um produto podem instantaneamente ver varia\u00e7\u00f5es de itens visualmente semelhantes em padr\u00f5es similares, estilos e t\u00eam a op\u00e7\u00e3o de completar o visual com itens de apar\u00eancia semelhante de outras categorias de produtos, como cal\u00e7as, tops e acess\u00f3rios de estampa semelhante, o que aumenta as chances de compras complementares. Ele tamb\u00e9m sugere alternativas que podem atender melhor ao or\u00e7amento do cliente ou a outras prefer\u00eancias de estilo.<\/p>

Reduza o tempo e o esfor\u00e7o necess\u00e1rio para os seus clientes encontrarem o que est\u00e3o procurando.\u00a0Jornada do usu\u00e1rio mais r\u00e1pida = melhor convers\u00e3o.<\/b><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tSolicite uma Demonstra\u00e7\u00e3o<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Pesquisa visual alimentada por Marketing de Conte\u00fado<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Habilitar\u00a0identifica\u00e7\u00e3o instant\u00e2nea\u00a0<\/b>e descoberta de produtos apresentados em postagens de blog, imagens de estilo de vida ou banners da p\u00e1gina inicial, contornando a necessidade de navega\u00e7\u00e3o manual por meio da taxonomia do seu site.<\/p>

Cada imagem ou guia de estilo \u00e9 uma oportunidade para uma experi\u00eancia de compra interativa. Ofere\u00e7a\u00a0alternativas visualmente semelhantes\u00a0<\/b>se o item exato esgotar, mantenha o interesse do comprador eliminando a frustra\u00e7\u00e3o de navega\u00e7\u00e3o no site. Particularmente \u00fatil para usu\u00e1rios m\u00f3veis onde o tamanho da tela \u00e9 limitado para encontrar produtos navegando manualmente.<\/p>

Reduza as chances de perder novos clientes, independentemente de onde eles aterrissem em seu site.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Aproxime-se de itens espec\u00edficos dentro de uma imagem<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Uma caracter\u00edstica que torna a busca visual ainda mais poderosa \u00e9 a capacidade de recortar ou ampliar itens espec\u00edficos dentro de uma imagem.<\/p>

Os clientes frequentemente encontram inspira\u00e7\u00e3o em imagens que cont\u00eam v\u00e1rios produtos. A capacidade de isolar um item espec\u00edfico, como uma blusa, cal\u00e7ado ou acess\u00f3rio e procurar por produtos de apar\u00eancia semelhante permite que os clientes encontrem rapidamente o que est\u00e3o procurando. Venda mais agora!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Pesquisa visual na sua plataforma de com\u00e9rcio eletr\u00f4nico ou aplicativo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Para come\u00e7ar com a pesquisa visual alimentada pela Prime AI, \u00e9 necess\u00e1rio um esfor\u00e7o m\u00ednimo de sua equipe com um plano de assinatura mensal Starter. Escolha um plano de assinatura, receba instru\u00e7\u00f5es por e-mail para inserir trechos de c\u00f3digo java no local onde voc\u00ea deseja exibir um bot\u00e3o de pesquisa visual e fornecer um feed de produto. Processaremos suas imagens, o processamento inicial do cat\u00e1logo pode levar at\u00e9 48 horas. Publique no ambiente de produ\u00e7\u00e3o.<\/p>

Nossa tecnologia \u00e9 facilmente integrada a qualquer plataforma de com\u00e9rcio eletr\u00f4nico, incluindo com\u00e9rcio eletr\u00f4nico sem cabe\u00e7a e aplicativos, sem necessidade de entrada de dados por parte da sua equipe. A tecnologia aprende continuamente para garantir alta precis\u00e3o em cada busca de imagem.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Painel de An\u00e1lise de Pesquisa Visual<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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O painel de an\u00e1lise mostrar\u00e1 a usabilidade da ferramenta.<\/p>\n

O painel Pro Analytics mostrar\u00e1 a usabilidade da ferramenta, o impacto em seus KPIs, como: taxa de convers\u00e3o, valor m\u00e9dio do pedido, reembolsos e, mais importante, o que os compradores pesquisaram em seu site. Voc\u00ea pode acessar todas as imagens que foram pesquisadas e n\u00f3s lhe daremos um resumo, como: qual categoria, quais vestidos de silhueta foram mais pesquisados, por exemplo, vestidos em linha A, quais cores e quais atributos de produto, por exemplo, gola redonda, decote em V. Otimize seu sortimento de produtos e estrat\u00e9gias de marketing com base no que os clientes est\u00e3o pesquisando em seu site agora.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Configura\u00e7\u00e3o F\u00e1cil<\/h2>\n

Nossa tecnologia se integra sem esfor\u00e7o em qualquer plataforma de com\u00e9rcio eletr\u00f4nico, incluindo sistemas de com\u00e9rcio eletr\u00f4nico sem cabe\u00e7alho.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Desdobramento R\u00e1pido<\/h2>\n

Levante-se e comece a funcionar em apenas uma semana com esfor\u00e7o m\u00ednimo. A Pesquisa Visual est\u00e1 otimizada para a sua plataforma escolhida.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Sem Apps extras<\/h2>

Os clientes n\u00e3o precisam baixar nenhum aplicativo adicional. A Pesquisa Visual abre diretamente em seu navegador de internet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Melhore a experi\u00eancia do cliente com a Pesquisa Visual <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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<\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Descoberta Visual de Produtos Facilitada Para varejistas de moda que desejam reduzir a taxa de rejei\u00e7\u00e3o de an\u00fancios em redes sociais, aumentar a taxa de convers\u00e3o, o valor m\u00e9dio do pedido e reduzir reembolsos. A tecnologia de busca visual Prime AI ajuda os visitantes do seu site a encontrarem produtos visualmente semelhantes ao fazer o upload de uma imagem. 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