{"id":8017,"date":"2025-01-20T14:45:05","date_gmt":"2025-01-20T14:45:05","guid":{"rendered":"https:\/\/www.prime-ai.com\/?p=8017"},"modified":"2026-03-25T14:10:50","modified_gmt":"2026-03-25T14:10:50","slug":"oneill-reduces-refunds-case-study-csf-d","status":"publish","type":"post","link":"https:\/\/www.prime-ai.com\/en\/media\/oneill-reduces-refunds-case-study-csf-d\/","title":{"rendered":"O&#8217;Neill Refund Reduction: How Prime AI Cut Swimwear Returns"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8017\" class=\"elementor elementor-8017\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cb8d511 e-flex e-con-boxed e-con e-parent\" data-id=\"cb8d511\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-18479e7 e-con-full e-flex e-con e-child\" data-id=\"18479e7\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-514601f e-grid e-con-full e-con e-child\" data-id=\"514601f\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-028b423 e-con-full e-flex e-con e-child\" data-id=\"028b423\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a52e26c elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"1a52e26c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">How O'Neill reduces swimwear refunds\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61da62e0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"61da62e0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In the competitive world of apparel retail, keeping customers satisfied while maintaining profitability is a top priority.\u00a0<b>One of the biggest challenges retailers face is the high rate of refunds and returns due to sizing\u00a0<\/b>and fit issues. In this case study, we explore how O&#8217;Neill, an apparel retailer, successfully\u00a0<b>implemented Prime AI size finder solution on their Shopify store to reduce refunds\u00a0<\/b>and improve customer satisfaction.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cd9a0f8 elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"3cd9a0f8\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.prime-ai.com\/en\/requestdemo\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request a Demo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c18b3c2 elementor-widget elementor-widget-image\" data-id=\"c18b3c2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneil-case-study-prime-ai-1024x768.jpg\" class=\"attachment-large size-large wp-image-269\" alt=\"\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneil-case-study-prime-ai-1024x768.jpg 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneil-case-study-prime-ai-300x225.jpg 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneil-case-study-prime-ai-768x576.jpg 768w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneil-case-study-prime-ai.jpg 1500w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46de44dd e-flex e-con-boxed e-con e-parent\" data-id=\"46de44dd\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5f29dc67 e-con-full e-flex e-con e-child\" data-id=\"5f29dc67\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-677e6b9e e-con-full e-flex e-con e-child\" data-id=\"677e6b9e\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5a927d43 e-con-full e-flex e-con e-child\" data-id=\"5a927d43\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ad6562f elementor-widget elementor-widget-spacer\" data-id=\"1ad6562f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6dbbafb elementor-widget elementor-widget-heading\" data-id=\"6dbbafb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Boost profits and efficiency<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b058a0c e-flex e-con-boxed e-con e-parent\" data-id=\"b058a0c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-394d9bf e-con-full e-flex e-con e-child\" data-id=\"394d9bf\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-df0744a e-grid e-con-full e-con e-child\" data-id=\"df0744a\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b2bcdaa e-con-full e-flex e-con e-child\" data-id=\"b2bcdaa\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d795037 elementor-widget elementor-widget-text-editor\" data-id=\"d795037\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>3%<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd43495 elementor-widget elementor-widget-text-editor\" data-id=\"cd43495\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Increased Sales<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-788438c e-con-full e-flex e-con e-child\" data-id=\"788438c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7fda2b9 elementor-widget elementor-widget-text-editor\" data-id=\"7fda2b9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>-11%<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0e450b elementor-widget elementor-widget-text-editor\" data-id=\"e0e450b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Womens Jacket Returns<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b765cd e-con-full e-flex e-con e-child\" data-id=\"6b765cd\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-16c8953 elementor-widget elementor-widget-text-editor\" data-id=\"16c8953\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>-13%<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-876e6df elementor-widget elementor-widget-text-editor\" data-id=\"876e6df\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Womens Swim Returns<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30c9e08e e-flex e-con-boxed e-con e-parent\" data-id=\"30c9e08e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-25ddfa34 e-grid e-con-full e-con e-child\" data-id=\"25ddfa34\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-43041cc2 elementor-widget elementor-widget-image\" data-id=\"43041cc2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-challenge-1024x1024.jpg\" class=\"attachment-large size-large wp-image-2116\" alt=\"\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-challenge-1024x1024.jpg 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-challenge-300x300.jpg 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-challenge-150x150.jpg 150w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-challenge-768x768.jpg 768w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-challenge.jpg 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57ef41ab e-con-full e-flex e-con e-child\" data-id=\"57ef41ab\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-422bd4cc elementor-widget elementor-widget-heading\" data-id=\"422bd4cc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Challenge<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19df52eb elementor-widget elementor-widget-text-editor\" data-id=\"19df52eb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>O&#8217;Neill was\u00a0<b>experiencing a high rate of refunds\u00a0<\/b>and returns especially in the swimwear category. It led to\u00a0<b>increased costs and lost sales\u00a0<\/b>. The primary reason for the returns was sizing issues, as customers often found it difficult to select the correct size when shopping online. Since different styles, seasons, plain or printed bikinis fit differently.\u00a0<b>O&#8217;Neill needed a solution that could help their customers make better sizing decisions\u00a0<\/b>and reduce the number of returns.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a29a519 e-flex e-con-boxed e-con e-parent\" data-id=\"a29a519\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-39f232f e-con-full e-flex e-con e-child\" data-id=\"39f232f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-28a7e3e e-con-full e-flex e-con e-child\" data-id=\"28a7e3e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9a67771 elementor-arrows-yes elementor-pagination-type-bullets elementor--star-style-star_fontawesome elementor-widget elementor-widget-reviews\" data-id=\"9a67771\" data-element_type=\"widget\" data-settings=\"{&quot;slides_per_view&quot;:&quot;2&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;show_arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;speed&quot;:500,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;loop&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"reviews.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial elementor-repeater-item-d0203b4\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__header\">\n\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Dennis - O'Neill E-Commerce Manager in Netherlands<\/span><div class=\"elementor-star-rating\"><i class=\"elementor-star-full\">&#xE934;<\/i><i class=\"elementor-star-full\">&#xE934;<\/i><i class=\"elementor-star-full\">&#xE934;<\/i><i class=\"elementor-star-full\">&#xE934;<\/i><i class=\"elementor-star-full\">&#xE934;<\/i><\/div><span class=\"elementor-testimonial__title\">Great size recommendation software<\/span><\/cite>\t\t\t\t\t<div class=\"elementor-testimonial__icon elementor-icon elementor-icon-\" aria-label=\"Read More\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\tThe software works perfectly fine and size recommendations can be calibrated based on different product dimensions, size ranges or buying data to create a tailored experience. The guys from Prime AI have a can-do mentality and respond promptly to questions.\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial elementor-repeater-item-a963170\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__header\">\n\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Romy - O'Neill Product Owner in Netherlands<\/span><div class=\"elementor-star-rating\"><i class=\"elementor-star-full\">&#xE934;<\/i><i class=\"elementor-star-full\">&#xE934;<\/i><i class=\"elementor-star-full\">&#xE934;<\/i><i class=\"elementor-star-full\">&#xE934;<\/i><i class=\"elementor-star-full\">&#xE934;<\/i><\/div><span class=\"elementor-testimonial__title\">Easy implementation<\/span><\/cite>\t\t\t\t\t<div class=\"elementor-testimonial__icon elementor-icon elementor-icon-\" aria-label=\"Read More\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\tVery helpful team to work with and good customer feedback when using the size recommendation solution. Valuable insights provided in the dashboard and continuous adjustments driven by analytics.\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Previous\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Next\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-efcd1b1 e-flex e-con-boxed e-con e-parent\" data-id=\"efcd1b1\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4f83ce1 e-con-full e-flex e-con e-child\" data-id=\"4f83ce1\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-81cce6e e-grid e-con-full e-con e-child\" data-id=\"81cce6e\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b0796cf e-con-full e-flex e-con e-child\" data-id=\"b0796cf\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61f8a0a elementor-widget elementor-widget-heading\" data-id=\"61f8a0a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Solution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b574c0c elementor-widget elementor-widget-text-editor\" data-id=\"b574c0c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"col-md pop-in row-center text-col\"><p>O&#8217;Neill implemented Prime AI size finder technology, which uses advanced neural networks, algorithms, sales refunds and product data to\u00a0<b>help more shoppers to buy size that fits\u00a0<\/b>, especially first time buyers. The solution was seamlessly integrated into their Shopify online store, allowing customers to input their age, height, weight or answer a few simple questions about their body shape and fit preferences. Based on this information, the Prime AI solution recommended the most suitable size for each customer matching them in real time to the actual product they are viewing.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9fca049 e-con-full e-flex e-con e-child\" data-id=\"9fca049\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b032ca3 e-con-full e-flex e-con e-child\" data-id=\"b032ca3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0cc7f78 elementor-widget elementor-widget-video\" data-id=\"0cc7f78\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/lMtl9yKZSdU&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd7780c elementor-align-center elementor-widget elementor-widget-button\" data-id=\"dd7780c\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/uk.oneill.com\/products\/cali-beach-shirt-black-out-1?nosto_source=cmp&#038;nosto=429571392\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Try it on O'Neill<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-17099371 e-flex e-con-boxed e-con e-parent\" data-id=\"17099371\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ac559b9 elementor-widget elementor-widget-heading\" data-id=\"6ac559b9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">13% less refunds on swimwear<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-38a70e6f e-flex e-con-boxed e-con e-parent\" data-id=\"38a70e6f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-66dcdd95 e-con-full e-flex e-con e-child\" data-id=\"66dcdd95\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-66909525 e-grid e-con-full e-con e-child\" data-id=\"66909525\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5dc3e526 elementor-widget elementor-widget-image\" data-id=\"5dc3e526\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-results-1024x1024.jpg\" class=\"attachment-large size-large wp-image-2123\" alt=\"\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-results-1024x1024.jpg 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-results-300x300.jpg 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-results-150x150.jpg 150w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-results-768x768.jpg 768w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-the-results.jpg 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49e73901 e-con-full e-flex e-con e-child\" data-id=\"49e73901\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b2508e9 elementor-widget elementor-widget-heading\" data-id=\"4b2508e9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Results<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ad56c10 elementor-widget elementor-widget-text-editor\" data-id=\"2ad56c10\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>After implementing Prime AI size finder app, O&#8217;Neill experienced the following results:<\/p><ul><li><p><b>Reduced refunds:\u00a0<\/b>During the year of 2022, O&#8217;Neill saw 13% less refunds in the Women&#8217;s swimwear category for customers who ordered recommended sizes. This decrease led to\u00a0<b>significant cost savings and increased profitability\u00a0<\/b>. Similar results are visible in other product categories: Women&#8217;s Jackets 11% less refunds, Women&#8217;s Pants 6% less refunds.<\/p><\/li><li><p><b>Improved customer satisfaction:\u00a0<\/b>Customer feedback indicated that shoppers appreciated the sizing recommendations and felt more confident in buying at O&#8217;Neill for the first time, especially swimwear that is in bra sizing where customers need to choose, band and cup size.<\/p><\/li><li><p><b>Increased sales:\u00a0<\/b>With customers more confident in their size selection, O&#8217;Neill experienced a 3% increase in overall sales, as shoppers were more likely to complete their purchase.<\/p><\/li><li><p><b>Gained insights:\u00a0<\/b>Collected data about sizing showed that some items in the same category can fit differently by two sizes.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-75709f40 e-flex e-con-boxed e-con e-parent\" data-id=\"75709f40\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2523eca2 e-con-full e-flex e-con e-child\" data-id=\"2523eca2\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7a9f6da9 e-grid e-con-full e-con e-child\" data-id=\"7a9f6da9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2dac89f5 elementor-widget elementor-widget-image\" data-id=\"2dac89f5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-conclusion-1024x1024.jpg\" class=\"attachment-large size-large wp-image-2124\" alt=\"\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-conclusion-1024x1024.jpg 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-conclusion-300x300.jpg 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-conclusion-150x150.jpg 150w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-conclusion-768x768.jpg 768w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/oneill-conclusion.jpg 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-343b5f0e e-con-full e-flex e-con e-child\" data-id=\"343b5f0e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17802c8f elementor-widget elementor-widget-heading\" data-id=\"17802c8f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7eb10a6a elementor-widget elementor-widget-text-editor\" data-id=\"7eb10a6a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>By integrating our Prime AI solution into their ecommerce, O&#8217;Neill was able to address the critical challenge of sizing and fit in apparel retail. The results speak for themselves:\u00a0<b>reduced refunds at O&#8217;Neill\u00a0<\/b>while many retailers in the industry without AI powered sizing technologies reported growth of refunds. In addition O&#8217;Neill increased customer satisfaction, and a boost in sales. Our solution has proven to be an essential tool for apparel retailers looking to enhance their customer experience and maintain a competitive edge in the market.<\/p><p>Are you an apparel retailer looking to reduce refunds and improve customer satisfaction? Contact us today to schedule a demo and learn how Prime AI technologies can help your business become more profitable.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-485e3682 elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"485e3682\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/uk.oneill.com\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Try at O'Neill<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-392da41 e-flex e-con-boxed e-con e-parent\" data-id=\"392da41\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3a5996c e-con-full e-flex e-con e-child\" data-id=\"3a5996c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-63c4de7 e-grid e-con-full e-con e-child\" data-id=\"63c4de7\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b135c8 elementor-widget elementor-widget-heading\" data-id=\"1b135c8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ready to start reducing returns?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2bd77ca elementor-align-right elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"2bd77ca\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.prime-ai.com\/requestdemo\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request a Demo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-413c4db7 e-flex e-con-boxed e-con e-parent\" data-id=\"413c4db7\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-72de86d e-con-full e-flex e-con e-child\" data-id=\"72de86d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-bfe0df7 e-grid e-con-full e-con e-child\" data-id=\"bfe0df7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-32f24ff elementor-cta--skin-classic elementor-animated-content elementor-widget elementor-widget-call-to-action\" data-id=\"32f24ff\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/www.prime-ai.com\/clothing-size-and-fit-finder\/\" target=\"_blank\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-Product-Apparel-size-finder-1024x769.jpg);\" role=\"img\" aria-label=\"Prime AI Product -Apparel size finder\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tClothing Size Finder\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tPersonalised clothing fit recommendations\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tExplore Tool\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2281bf5 elementor-cta--skin-classic elementor-animated-content elementor-widget elementor-widget-call-to-action\" data-id=\"2281bf5\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/www.prime-ai.com\/bra-size-finder\" target=\"_blank\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-Product-Bra-size-finder-1024x769.jpg);\" role=\"img\" aria-label=\"Prime AI Product -Bra size finder\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tBra Size Finder\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAccurate bra size and fit  recommendations\u200b\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tExplore Tool\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-486972b elementor-cta--skin-classic elementor-animated-content elementor-widget elementor-widget-call-to-action\" data-id=\"486972b\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/www.prime-ai.com\/shoes-size-finder\" target=\"_blank\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-Product-Shoe-size-finder-1024x769.jpg);\" role=\"img\" aria-label=\"Prime AI Product -Shoe size finder\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tShoe Size Finder\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAccurate shoe size with a photo of your foot\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tExplore Tool\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94c5d7f elementor-cta--skin-classic elementor-animated-content elementor-widget elementor-widget-call-to-action\" data-id=\"94c5d7f\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/www.prime-ai.com\/visual-search-in-ecommerce\" target=\"_blank\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/www.prime-ai.com\/wp-content\/uploads\/2024\/11\/Prime-AI-Product-Visual-Search-1024x769.jpg);\" role=\"img\" aria-label=\"Prime AI Product -Visual Search\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tVisual Search\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tHelp customers find products by picture\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tExplore Tool\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-380f029f e-flex e-con-boxed e-con e-parent\" data-id=\"380f029f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-20932772 e-con-full e-flex e-con e-child\" data-id=\"20932772\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7de87825 elementor-widget elementor-widget-heading\" data-id=\"7de87825\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">More from the 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decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse.webp\" class=\"attachment-large size-large wp-image-20673\" alt=\"Illustration showing guest checkout fraud and return abuse, with warning icons on a shopping cart, suspicious user figure, and return package symbols in a digital retail environment.\" srcset=\"https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse.webp 1024w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse-300x300.webp 300w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse-150x150.webp 150w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse-768x768.webp 768w, https:\/\/www.prime-ai.com\/wp-content\/uploads\/2026\/01\/guest-checkout-fraud-return-abuse-12x12.webp 12w\" sizes=\"(max-width: 800px) 100vw, 800px\" 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aria-current=\"page\" class=\"page-numbers current\"><span class=\"elementor-screen-only\">Page<\/span>1<\/span>\n<a class=\"page-numbers\" href=\"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/posts\/8017\/page\/2\/\"><span class=\"elementor-screen-only\">Page<\/span>2<\/a>\n<a class=\"page-numbers\" href=\"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/posts\/8017\/page\/3\/\"><span class=\"elementor-screen-only\">Page<\/span>3<\/a>\n<a class=\"page-numbers\" href=\"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/posts\/8017\/page\/4\/\"><span class=\"elementor-screen-only\">Page<\/span>4<\/a>\n<a class=\"page-numbers\" href=\"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/posts\/8017\/page\/5\/\"><span class=\"elementor-screen-only\">Page<\/span>5<\/a>\n<a class=\"page-numbers\" href=\"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/posts\/8017\/page\/6\/\"><span class=\"elementor-screen-only\">Page<\/span>6<\/a>\n<a class=\"page-numbers\" 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biggest<\/p>\n","protected":false},"author":1,"featured_media":13933,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[285,247],"tags":[326,414,412,418,346,64,415,419,420,405,169,388,416,413,291],"class_list":["post-8017","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","category-clothing-size-and-fit-finder","tag-ai-fit-finder","tag-ai-for-fashion","tag-ai-sizing-technology","tag-e-commerce-conversion","tag-e-commerce-profitability","tag-fashion-e-commerce","tag-fashion-sustainability","tag-oneill-case-study","tag-oneill-refund-reduction","tag-online-shopping-returns","tag-prime-ai","tag-reduce-swimwear-returns","tag-reducing-refunds","tag-return-rate-optimisation","tag-size-recommendation-tool"],"_links":{"self":[{"href":"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/posts\/8017","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/comments?post=8017"}],"version-history":[{"count":94,"href":"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/posts\/8017\/revisions"}],"predecessor-version":[{"id":21069,"href":"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/posts\/8017\/revisions\/21069"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/media\/13933"}],"wp:attachment":[{"href":"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/media?parent=8017"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/categories?post=8017"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.prime-ai.com\/en\/wp-json\/wp\/v2\/tags?post=8017"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}