Puma Return Reduction: How Prime AI Slashes Returns

puma return reduction case study showing how Prime AI’s size recommendation tool helped reduce return rates and improve sizing confidence in online fashion retail.

Puma Return Reduction: How Prime AI Slashes Returns Prime AI reduced return rates for Puma by leveraging its proprietary Predictive AI Size Finder, which accurately understands fit variations at the SKU level. Over an eight-month period (July–February), this resulted in a significant return rate reduction across key product categories. The statistics below represent customers who […]

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