Return & Refund Abuse Prevention

Eliminate the single biggest drain on your net profit. Orders from serial returners cost you double in logistics while generating zero revenue. Prime AI identifies the bad actors hiding behind anonymous guest checkouts, stopping the bleeding at the source so you can focus on customers who drive real growth.

AI illustration showing guest checkout fraud leaking revenue, secured by Prime AI protection directing profits safely.
A Tiny Group of Shoppers Are Draining Your Margins.

Most retailers believe returns are just part of doing business. Our experience with many retailers globally proves otherwise. A small fraction of users is responsible for the majority of the damage.

  • Across major retailers, we found that just 2% of users are be responsible for  25% of total refund volume.

  • These aren’t just returns. In one analysis, just 1% of users were holding £375k ($500k+) of luxury inventory hostage, making it unavailable for real buyers.

  • A tiny segment of just 95 customers was responsible for 5% of total refunds while contributing nothing to profit.

Infographic showing how 2% of shoppers account for 25% of refund volume and hostage inventory in retail.

How We Catch the Fraudsters Others Miss

Standard tools rely on email addresses, cookies and VPN restrictions, which are easily blocked or faked. Prime AI establishes Data Continuity across anonymous sessions to stop sophisticated abuse across all industries.

  • Establish Data Continuity: We developed proprietary fingerprinting technology to  link seemingly unrelated guest checkouts to identify the same individual using multiple aliases or devices with a 99% certainty.

  • Detect Cross-Industry Abuse:

    • Wardrobing (Fashion): Buying items for one-time wear (e.g., photoshoots/parties).

    • Part-Swapping (Electronics): Returning older or broken units in new boxes.

    • Bracketing (Home/Apparel): Buying multiple variants with the intent to return 90%.

  • Real-Time Intervention: Stop the order before it ships for that specific high risk session.

 
Digital network showing fragmented guest data unified into a verified profile through AI-driven data continuity.

Protecting Margins Without Punishing Loyalty

Fraudulent returns act as a denial-of-service attack on your inventory. They tie up stock and force full-price assets into the “Open Box” or “Refurbished” discount cycle. Prime AI acts as a security filter to ensure your inventory remains available for legitimate buyers.

  • Restore Net Margins: While serial returners drive margins into the red, verified legitimate buyers generate 26.8% higher net profit than the average unverified shopper.

  • Prevent Asset Depreciation: Stop the cycle of “buy, open, return.” We block users who treat your new inventory as a rental or testing service, keeping your stock in “New” condition.

  • Ensure Availability: Legitimate buyers show a 3.6x higher Lifetime Value. We ensure your high-demand SKUs remain available for them, rather than being held hostage in pending return loops.

Retail inventory split between depreciated open-box returns and secure new-condition assets protected by AI.

Frequently Asked Questions about Return Abuse

Q: Does this work for high-ticket items like Electronics or Furniture? A: Yes. Our system is particularly effective for high-value goods where depreciation is a significant risk. By stopping “open box” returns and part-swapping fraud, we preserve the asset value of electronics, appliances, and luxury home goods.

Q: How do you catch fraud in Guest Checkout? A: We use advanced behavioral fingerprinting to link anonymous guest sessions. This allows us to spot a fraudster even if they change their email address, name, or credit card number.

Q: Will this block my good customers? A: No. Our system targets specific abuse patterns (like bracketing 10 items or systematic wardrobing). Genuine customers who return items occasionally for legitimate reasons (fit/damage) are never flagged.

Easy Setup

Our technology integrates effortlessly into any eCommerce platform, including headless eCommerce systems.

Rapid Deployment

Get up and running in just 4 weeks with minimal effort from your side. APIs are custom built to exchange data with your systems.

No Extra Staff Required

Return & Refund Abuse technology will operate alongside existing workflows, custom rules can be set to request a human intervention for a specific scenario.

Pricing

Future-proof your business with cost effective visual search, designed to deliver significantly improved shopping experience for your customers.

Starter

An affordable gateway for smaller retailers.
£ 750 Monthly
  • £750 Integration Fee
  • Up to £5M Annual Revenue
  • Dashboard
  • Email Support
  • Custom APIs

Growth

For mid-sized growing retailers.
£ 1,500 Monthly
  • £1,500 Integration Fee
  • Up to £15M Annual Revenue
  • Dashboard
  • Account Manager
  • Custom APIs

Scale

For Large Retailers
£ 3,500 Monthly
  • £3,500 Integration Fee
  • Up to £15M Annual Revenue
  • Dashboard
  • Account Manager
  • Custom APIs

How much of your inventory is being held hostage ?

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